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False Advertising Marketing All Natural

Manatt, Phelps & Phillips, LLP

Advertising Law - October 2016 #4

New in False Advertising Suits: "Natural" Claims, Healthy Beverages - Demonstrating that the focus on health-related claims has not abated, two new class actions were filed challenging the "natural" labels for deli meat...more

McAfee & Taft

Avoiding the risks associated with ambiguous marketing claims

McAfee & Taft on

Your business likely has a designated team responsible for developing memorable and informative marketing materials. But does that team include someone who can objectively review your materials to identify the risks...more

McAfee & Taft

Gavel to Gavel: Ambiguity poses risks

McAfee & Taft on

As a business owner, you’ve probably put together a team of skilled individuals to help effectively market your products and services by developing memorable and informative product labels, advertisements, and marketing...more

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