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Passle

Lee Watts of Ashby & Co. Consulting on the power of personal branding in legal marketing - Passle's CMO Series Podcast

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For anyone seeking legal counsel there are a whole host of highly capable firms on hand to help. But increasing competition and evermore sophisticated BD and marketing strategies make it essential for lawyers to set...more

Knapp Marketing

Five Lessons from a Social Media Survey of In-House Counsel

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Just before Thanksgiving, Greentarget and Zeughauser Group released their 5th annual State of Digital and Content Marketing report. This year’s survey included responses from 181 in-house counsel (IHC) about their use of...more

Womble Bond Dickinson

Five CMOs, five minutes each, five thoughts on social media

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Last Friday in Washington D.C., I had the pleasure of joining four other CMOs for an LMA Capital Chapter panel on “How Leading Law Firm Marketers Are Positioning Their Firms and People to Succeed.” Among the luminaries on the...more

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