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Conozca el trabajo de John Grisham
Ian Ribald of Ballard Spahr on Taking a Holistic Approach to Client Development in Legal Marketing - Passle's CMO Series Podcast EP169
You're going to want your thought leadership to pack this 1-2-3 punch if you want it to be read
This is what makes timely thought leadership so magical
(Podcast) The Briefing: Westlaw v. Ross AI - Is This The End of AI Training or The Future of AI Training
The Briefing: Westlaw v. Ross AI - Is This The End of AI Training or The Future of AI Training
This is the smartest $250 you’ll ever invest in your marketing
Joe Palermo and Greg Fleischmann on The Evolving Role of Marketing: What CMOs Need to Know in 2025 - Passle's CMO Series Podcast EP168
Season 6 Ep #1 IP State of the Union- Billion Dollar Character Acquisitions- Part 1
Kate Fairweather of Curtis, Mallet-Prevost, Colt & Mosle on Why Every Law Firm Needs a Podcast Strategy - Passle's CMO Series EP166
The BIG mistake plaintiffs' firms often make when talking to their referral sources
Stop stressing about the ROI of your thought leadership, OK?
Sarah Mitchell of Stikeman Elliott on Selling Knowledge & What’s Ahead for Legal Marketing in 2025 and Beyond - Passle's CMO Series Podcast
You should be infusing your thought leadership with this
Hello again! Welcome back to Scaling Greatness, a newsletter from Integreon focusing on amplifying business excellence and innovation....more
This past spring, amidst the planning for our 25th-anniversary celebration, Team LISI took a moment to reflect on the significant changes in the digital marketing landscape over the past quarter century. Jason Lisi, our CEO...more
In today’s digital-first world, more and more law firms rely on their marketing technology infrastructure to improve client satisfaction, increase internal collaboration, and most importantly, reduce the amount of time...more
Outsourcing creative services is an effective model for marketing operations teams looking to extend their capabilities, streamline their processes, and tap into innovation. However, to ensure a successful partnership, it is...more
The scope of social media management has expanded significantly in recent years. Many firms struggle to take advantage of all that social media has to offer, because they simply don’t have the time or resources to dedicate to...more
So you’re thinking about working with a legal marketing agency, but don’t know where to start or what questions to ask? We put together some of the most frequently asked questions about working with legal marketing...more
“I don’t have to do my own writing? You guys can do that?” I have heard this question from lawyers many times over the last few years, and I understand. Even though I had practiced law, before I started writing for...more
It’s no secret that marketing is a critical component of any successful business. (Can I get an “AMEN”!?) And the most successful marketing leaders are empowered to make great things happen at their firms. Some law firms...more