News & Analysis as of

Federal Trade Commission (FTC) Targeted Digital Advertising Marketing

Foley & Lardner LLP

Understanding the Risks Associated with Social Media Marketing

Foley & Lardner LLP on

Healthy food and beverage (“F&B”) companies frequently use social media to advertise. When used appropriately, social media campaigns can be incredibly effective tools to help emerging F&B companies reach target consumers,...more

American Conference Institute (ACI)

[Event] 30th Annual Advertising and Marketing Law - January 17th - 18th, Toronto, ON, Canada

Hosted by Canadian Institute, the 30th Annual Advertising & Marketing Law conference returns for another exciting year where the top minds convene to network and engage in thought-provoking discussions shaping the law, policy...more

BakerHostetler

The FTC’s Latest Staff Report on Dark Patterns: A Warning for Marketing Teams and UX Designers

BakerHostetler on

​​​​​​​The Federal Trade Commission issued a detailed [staff report] on September 15 addressing Dark Patterns (or what some more descriptively call “manipulative design,” but Dark Patterns seems to be sticking). Regulators...more

Wilson Sonsini Goodrich & Rosati

The FTC Privacy Rulemaking: What's Next?

On August 11, 2022, the Federal Trade Commission (FTC) took the first step toward creating national privacy and security rules that, if finalized, would apply across most sectors of the U.S. economy. The agency unveiled...more

Womble Bond Dickinson

To Sleep, Perchance To Dream of Coors Beer and Halo 2

Womble Bond Dickinson on

We have all heard of targeted advertising, but what about advertising that targets your dreams. US companies have begun programs to insert their products into your sleep cycle - to set the agenda of your dreams....more

Husch Blackwell LLP

Senators Propose Bipartisan Bill To Amend COPPA

Husch Blackwell LLP on

On May 11, Senators Edward J. Markey (D-Mass) and Bill Cassidy (R-La) introduced the Children and Teens’ Online Privacy Protection Act. The legislation seeks to amend the Children’s Online Privacy Protection Act (COPPA), 15...more

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