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Mobile Apps Marketing Data Protection

Foster Garvey PC

Online Travel Update: Marriott and Rakuten announce partnership; Sonder continues to expand distribution network; Expedia combines...

Foster Garvey PC on

This week’s Update features a variety of stories, including stories regarding Expedia’s planned roll up of its loyalty programs and Marriott’s recently announced loyalty program partnership with Japanese e-commerce platform,...more

Bass, Berry & Sims PLC

Privacy Perils: Bluetooth Blues

Bass, Berry & Sims PLC on

While many of us know that companies have been using data gathered from GPS trackers to target advertisements toward individuals, the marketing industry recently has turned its focus toward a much more inconspicuous tool:...more

Womble Bond Dickinson

New Delaware Act Requires Online Privacy Policy for Websites

Womble Bond Dickinson on

A new privacy law requires companies to make specific statements about what information is collected on its website. Like California, it also requires that companies state in writing whether they respect “Do Not Track”...more

Manatt, Phelps & Phillips, LLP

Advertising Law - May 2014

Here Today, Still Here Tomorrow: FTC Settles With Snapchat - Now you see it … and now it’s still there. Mobile messaging app Snapchat went with a catchier slogan, promising consumers that pictures and videos...more

Morrison & Foerster LLP

FTC Issues Guidance for Mobile App Privacy and Advertising; Signals More Enforcement Coming

On September 5, 2012, the Federal Trade Commission (FTC) published a brief guide to assist developers of mobile applications, both large and small, in complying with truth-in-advertising, privacy, and data security...more

Mintz - Privacy & Cybersecurity Viewpoints

FTC to Mobile App Developers: Get Privacy Right from the Start

Mobile app developers have some unique challenges when it comes to preparation and implementation of privacy policies. But, regulators have made it quite clear that the general privacy laws and regulations apply whether the...more

JD Supra Perspectives

FTC's "Marketing Your Mobile App: Get It Right from the Start"

JD Supra Perspectives on

Full text copy of Marketing Your Mobile App: Get It Right from the Start, the Federal Trade Commission’s guide to advertising and privacy laws for mobile application developers. From the FTC’s website: ...more

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