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Good2bSocial

From SERP to CHERP: The Future of SEO for Law Firms in 2024

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Traditionally, law firms have focused their SEO strategies on optimizing search engine results pages (SERP). However, with the rise of artificial intelligence (AI), more potential clients are turning to AI chatbots like...more

Good2bSocial

Mastering Law Firm Website Design and SEO: Crucial Tips for Building a Compelling Homepage

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As a law firm, your homepage represents potential clients’ first impressions of your practice. Mastering the critical elements of homepage design can set your firm apart from the competition, attracting and converting...more

Good2bSocial

Video Marketing Essentials: Building Strong Brands for Law Firms in the Digital Era

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Video marketing has become a powerful tool for businesses across various industries, including law firms. With the potential to engage, educate, and convert potential clients, video content can significantly enhance your...more

Omnizant

Social Media Posts and Your Firm’s GBP

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Google’s latest update now showcases your social media posts directly on your Business Profile. This means more exposure, more engagement and more opportunities for your business.  Your social media presence is critical for...more

Good2bSocial

Optimizing SEO and Content Marketing for Law Firms

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Content marketing is crucial for educating and nurturing audiences, particularly for law firms. At the same time, creating content that is helpful and leverages SEO also offers more opportunities for maximizing visibility in...more

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The Ultimate Guide to Law Firm SEO in 2024

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What is SEO and Why Should Law Firms Use It? Search engine optimization (SEO) describes the tactics and strategies for optimizing a website to improve visibility on organic search. Search engine rankings are crucial for...more

Legal Internet Solutions Inc.

Your 2024 Step-by-Step Guide to Owning Your Firm’s Digital Marketing Strategy (Hint: It leverages A.I.!)

In 2019, I wrote the “9-Step Guide to Building a Comprehensive Digital Marketing Strategy,” which to this day remains the most-read piece of content I’ve ever written. “Not too shabby,” I say to myself while brushing my...more

Good2bSocial

SEO for Lawyers: Your Top 16 SEO Questions, Answered

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SEO is a big deal. It’s a topic we discuss often on this blog, and it’s one we get a lot of questions about from lawyers. Have you had questions about SEO for lawyers? Keep reading for the top 16 SEO-related questions along...more

Good2bSocial

How To Use SEO To Meet Your Marketing Goals

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Your overall firm strategy should guide your marketing efforts. Do your marketing team and SEO managers have the same goals as the rest of the firm? Chances are, they may be trying to accomplish different things, even when it...more

Good2bSocial

Social Media Tips for Law Firms From Beginner to Advanced

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No matter where you are in your legal marketing journey, you can learn new things. Whether you’re brand new to social media or just need some fresh inspiration to ramp up your law firm’s digital presence, take a look at the...more

Good2bSocial

17 Legal Blogging Mistakes That Affect Your Law Firm’s SEO Rankings

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While growing your law firm’s blog or website’s traffic can be challenging and time-consuming, it is worth it to invest those precious hours into search engine optimization (SEO). But, there is a right way and a wrong way,...more

Good2bSocial

13 Attorney Marketing Tactics that Work

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There are so many channels and tactics that can bring your legal marketing vision to life. So many, in fact, that it can be hard to distinguish the impactful from the ones that are a waste of time. To help attorneys plan...more

Knapp Marketing

3 Simple Tools to Help Optimize Your Law Firm’s Website in 2016

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Creating a great website that speaks to your audience, is easy to use, and encourages interaction with your brand is no small feat. However, many companies and law firms may not realize that it’s only half the battle due to...more

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