Intellectual Property Communications & Media Firm Marketing

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Paperless Manifesto: The Value of a Paperless Practice & Three Steps to Make it a Reality

No conversation about law practice technology can begin without first assuming a paperless practice. Why not? Because a paper-based practice is the antithesis of law practice technology. Advances in law practice technology...more

Facebook Security Settings for Lawyers (and their families)

A step by step guide for lawyers who market on Facebook to ensure that all of their personal and business privacy settings are up to date. Published in the Oct 2011 edition of the Palm Beach Bar Association Bar Bulletin....more

Will Your Law Firm Accept Bitcoin?

This article explores the new alternative internet-based currency, Bitcoin, and whether -- as an alternative fee arrangement or even as a marketing effort -- your firm might consider accepting bitcoin. Published in the Sept...more

Company Use of Social Media Best Practices: Checklist

Companies recognize that the internet provides unique opportunities to participate in interactive discussions and share information on particular topics using a wide variety of social media, such as Facebook, Twitter, blogs...more

Digital Photos Have Metadata Too

Does your company or law firm email photos/JPEGs? Do you upload family photos to social media sites. Digital photo metadata is overlooked by companies -- and most common "scrubbing" software. Find out what metadata lurks...more

The Most-Offensive Advertisement in Law Marketing History

This is arguably the most-offensive print advertisement in the history of marketing the legal profession. It is apparently part of a branding and differentiation campaign by a firm seeking to sell services to law firms and...more

Best iPhone Android & Blackberry Apps for Lawyers

Handout of top ten lists for best smartphone apps on iPhone/iPad, Android, and Blackberry platforms. From a March 2011 seminar hosted by the Palm Beach County Bar Association....more

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