MLM Consulting / Network Marketing Communications & Media

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Playtex Loses $13 Million in False Advertising Case

Some cases just stink . . . literally! Especially when they involve baby diapers and advertising claims about diaper disposal pails and their ability to control odors. Munchkin Inc. sued its competitor in the diaper...more

Wilder Chiropractic v. Pizza Hut of Southern Wisconsin, Inc.

Motion to Dismiss for Lack of Subject Matter Jurisdiction as a result of Offer of Judgment

Brief detailing the origin of many class actions brought under the Telephone Consumer Protection Act, and in support of motion to dismiss case for lack of subject matter jurisdiction based on tender of Offer of Judgment to...more

FTC Provides Further Guidance to Advertisers Using Social Media

The undeniable benefits of word of mouth and viral marketing via blogs, Twitter, Facebook and other social media platforms have radically changed the marketing landscape. In an effort to stay current with the way in which...more

Recent Court Ruling Lowers Threshold for Obtaining Treble Statutory Damages in Class Actions Brought Pursuant to the Telephone...

The Telephone Consumer Protection Act regulates certain forms of direct marketing - including phone, fax, SMS and MMS. It provides for statutory damages of either $500 or $1,500 per violation, depending on whether the...more

3 Things Every Lawyer Should Know About Social Media

There is a moment when it finally clicks for professionals- where they no longer view social media as a toy or a novelty. It suddenly becomes real for them, a powerful device for engagement and communication. When they...more

Mobile Marketing for Healthcare Providers

An overview of the TCPA and its application to SMS and MMS technologies. The article discuses best practices for use of mobile technology in the healthcare industry....more

Mobile Marketing & the Telephone Consumer Protection Act

Several recent decisions have held that the proscriptions of the Telephone Consumer Protection Act (TCPA) apply to calls made to mobile phones. Although the TCPA was passed in 1991 and therefore does not speak directly to...more

Weathering the Storm: Using Social Networking Sites to Uncover the Hidden Job Opportunities

Some social networking sites (“SNS”) are still in their teenage phase: crushes, gossip, sports stats, and local flavor are their typical posts. Most SNS’ casual approach to communicating is not the standard...more

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