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Good2bSocial

Optimizing Social Media for Law Firms: What Content to Post on Each Platform

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In the bustling online ecosystem, social media stands not just as a platform for connectivity, but also as a powerful tool for law firms. By understanding the nuances of different social media networks and tailoring content...more

Good2bSocial

Social Media SEO for Law Firms: How to Rank Higher on Social Media & Google

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SEO is about much more than web content. By optimizing your firm’s social media presence, you can actually increase your site’s discoverability and visibility across the internet. In this post, we’re explaining how social...more

Buckingham, Doolittle & Burroughs, LLC

How to Report an Impersonation Account

Help – someone is impersonating me! Social media is a funny thing – it allows people to present their lives in a very articulated way through pictures, videos, and other personal information. While content is usually posted...more

Firesign | Enlightened Legal Marketing

How Small Businesses Hire Lawyers, Part 2: When A Legal Need Arises

From taxes to torts, there’s considerable opportunity for law firms to serve the nation’s 33 million small businesses, a demographic with the potential to generate upwards of 420 million legal matters each year. But this...more

Good2bSocial

Social Media Algorithms for Law Firms: What Legal Marketers Need to Know

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The power of social media cannot be denied, but the landscape is complex and constantly changing. It’s easy to get frustrated with the various algorithms that control how much of your messaging gets to the masses. Every major...more

Good2bSocial

Social Media For Law Firms: Strategies for Success

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Social media is an integral part of today’s digital landscape, and it comes with some unique advantages. For one thing, you don’t have to spend a lot to see serious benefits. The more comfortable you are with social media,...more

Omnizant

[Webinar] Social Media Marketing Specialist - October 12th, 2:00 pm - 3:00 pm ET

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From Zero to Hero: How To Get Started With Social Media Marketing for Your Practice - You’ve heard about the power of social media to grow your practice, but you’ve never been able to harness it. Sound familiar? You’re...more

Blattel Communications

Let’s Get to Thread-ing? Eh, Maybe Not

Remember all the excitement when Threads was launched? Meta, the platform’s parent company, announced that more than 30M people joined in less than 24 hours after it opened to the public. The app, which for now requires and...more

Good2bSocial

Understanding Social Media Metrics For Your Law Firm

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Learning how to measure your law firm’s success on social media can be tricky business. There are a lot of numbers and terms to sort through. Making things even more confusing, different platforms report those numbers in...more

Good2bSocial

Hashtag Research – An Important Part Of Your Social Media Strategy

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Hashtags are at the core of many law firm’s strategy to expand their social media page’s presence and reach. Hashtags are one of the simplest things a firm can do to help get their posts in front of more eyes and form more...more

Good2bSocial

Determining if Paid Social Media Is Right For Your Law Firm

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Social media is an integral part of most people’s daily lives. It’s certainly grown in importance as part of the marketing mix. Though there are a lot of benefits to using free functionality on social media, paid social media...more

Good2bSocial

Writing For Social Media – Tips & Trends for Law Firms

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A large part of social media strategy involves writing. Unfortunately, many people don’t enjoy writing and even the savviest digital marketers don’t always consider themselves strong writers. Fortunately, there are a few best...more

Good2bSocial

The Benefits of Investing in Paid Social Media

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Social media makes up a significant portion of today’s marketing activity, with paid social media advertising representing a large chunk of marketing budgets. In fact, in 2022, ad spending on social media reached over $173...more

Good2bSocial

22 Legal Marketing Statistics for 2022

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This year, we’ve studied and ranked America’s top 200 law firms on their usage and adoption of social media and digital channels to extend thought leadership messages in our annual whitepaper, The Social Law Firm Index. As it...more

Good2bSocial

Top Legal Marketing Blog Posts of 2022

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As 2022 comes to an end, we wanted to take a look back at some of the most popular topics we covered on our blog this year. When it comes to digital marketing, it’s always important to keep up with what’s trending in...more

Legal Internet Solutions Inc.

Three Things: Tips + Tricks to Up Your Social Media Game

Social media is essential to your marketing strategy. Not only will it help gain exposure for your business and increase traffic to your website, but it will also generate conversation about your brand and services. In this...more

Legal Internet Solutions Inc.

5 Things to Consider When Advertising Attorney Awards

Awards announcements seem to saturate attorney marketing. Although publicizing an award can be a great opportunity to advertise yourself and your firm, it should be done with care and purpose. Keep reading for five things to...more

Good2bSocial

Social Media for Lawyers: 10 Ways to Build Trust

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In today’s digital age, social media is not only a powerful tool to connect with people but also a keystone for building trust for your firm. Nowadays, the average consumer checks reviews and likes on Linkedin, Facebook,...more

Good2bSocial

The Best Times for Legal Marketers to Post on Social Media

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All social media posting is not created equal. The content of your posts, the makeup of your audience, and other factors – like timing – can make a big difference in your online awareness and engagement. Data has shown that...more

Legal Internet Solutions Inc.

Choosing the Right Social Media Platform

March 15, 2022 | Blog Hi, everyone. I’m Kristyn Brophy, Director of Client Strategy at LISI, where we help lawyers, law firms, and legal service professionals excel in their marketing initiatives and strategy. Today, I want...more

Legal Internet Solutions Inc.

Hashtags: What, Why, and How

May 4, 2021 | Blog By now you’ve heard of hashtags, but maybe you’re not sure what exactly they are, why you should be incorporating them in your social media strategies, and how to use them to your advantage....more

Legal Internet Solutions Inc.

5 Steps for Building Your Personal Brand on Social Media

Social media is one of the most powerful digital marketing tools available today, and we all know we need to be using it. Having an active presence on the major platforms (LinkedIn, Facebook, Twitter, Instagram, etc.) will...more

Bass, Berry & Sims PLC

Privacy Perils: When Sharing Isn’t Caring

Helpful Privacy Tips When Working from Home - It is a reasonably safe assumption that extended WFH will lead to increased TOSM (Time On Social Media). Unfortunately, when it comes to social media use protecting private...more

Hanzo

How to Archive Instagram, LinkedIn, Facebook, Twitter, and Social Media for Regulatory Compliance

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When you need information, where do you go? For the majority of people today, the answer involves a smartphone and social media. From Facebook and LinkedIn to Instagram, Twitter, and even YouTube, social media is...more

Morrison & Foerster LLP - Social Media

Social Links: Social media ad spend soars; the FTC sends special message to “influencers”; LinkedIn changes its terms of use

A New York State senator has introduced a bill that would make posting footage of a crime to social media with the intention of glorifying violence or becoming famous punishable by up to four years in prison and fines....more

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