Trends Impacting Integrated Marketing Strategy in 2022: On Record PR
Bloomberg Tax Journalist Kelly Phillips Erb, aka @Taxgirl, Talks Media Relations, Diversity and How Taxes are Fun: On Record PR
How Best to Work with Legal Media with Gina Passarella, Editor-in-Chief at ALM Media: On Record PR Episode 1
The Art of the Tale: Leveraging Storytelling in Law Firm Public Relations - LMA Podcast
A news conference can be a powerful tool to garner support and highlight important issues. However, it also carries risks that must be managed meticulously. ...more
In April 2021, various professional football clubs sought to initiate a revolution against the football system as established and controlled by UEFA and FIFA. Notably, clubs such as Real Madrid, FC Barcelona, and Juventus...more
Every year the media landscape evolves, and 2022 was no different. For professional services firms looking to stay in front of key audiences, the shuffle of reporters to different beats, to different (sometimes very...more
In the world of public relations there is a model for everything. When it comes to handling media relations, that model strategy is known as PESO—Paid, Earned, Shared, and Owned media. The model is structured so each media...more
When expanding your efforts to achieve national business coverage, there are certain best practices that can help produce impressive results....more
In this episode of On Record PR, Gina Rubel goes on record with Maria Feeley, the Chief Legal Officer of Washington and Lee University, to discuss the important role of the general counsel in times of crisis and GC’s...more
In this episode of On Record PR, members of the Furia Rubel team go on record to discuss trends in digital marketing, public and media relations, crisis communications, business development, and talent acquisition and...more
I’m starting to admit that I’m getting old, well, “older” anyway. I started in earnest in agency PR in 2010, and the tools we used, the results we achieved and client expectations were all very different. Fast-forward to...more
We’re past Labor Day weekend and the “Hot Vax” summer has seamlessly transitioned into “Back to School/Back to the Office” life. We’re almost back to those 2019 school buses, cubicles and bridge-and-tunnel vibes! ...more
Gina F. Rubel, Esq., Founder and CEO, goes on record with Kelly Phillips Erb, attorney, writer, and blogger, to discuss industry trends, the advice she would give lawyers when they pitch the media, how she sources stories,...more
Hospitals and medical groups that bar staff from communicating with the media should take another look at those prohibitions following a recent federal appellate decision finding such a policy unlawful under the National...more
Wouldn’t it be nice if you could get the trades and business publications to write about one of your recent matters or accomplishments? Wouldn’t it be nice if your name was included when your client’s merger was discussed in...more
The NFL has scored a new media deal spread across outlets from CBS, NBC, and Fox to ESPN and Amazon worth nearly $110 billion over 11 years, “nearly doubling the value of its previous contracts” and “cement[ing]” the league’s...more
Tips for legal and other PR professionals to maximize success when pitching during the coronavirus pandemic, and for the foreseeable future....more
Communicating with a Pandemic Focused Media I’ve heard a familiar response from journalists since March: “We’re inundated with coronavirus coverage. I’ll try to get to this next week.”...more
How is the legal industry and the way we relate information changing, especially during the coronavirus pandemic? In this episode of On Record PR, join host Gina F. Rubel, Esq., founder and CEO of Furia Rubel Communications,...more
As of January 1, 2020, California became the first state to permit residents whose personal information is exposed in a data breach to seek statutory damages between $100-$750 per incident, even in the absence of any actual...more
By Gina F. Rubel When you think of legal media correspondents, who do you think of? Names that quickly come to mind for me are NBC’s Savannah Guthrie and Dan Abrams, NPR’s Nina Totenberg, MSNBC’s Ari Melber, and Ann Coulter....more
In a 50-page opinion and order issued recently, a Maryland federal court ruled in favor of a coalition of Maryland and Washington, D.C.-based news organizations on their challenge to a Maryland law that would have placed...more
Recap by Heather McMichael of a recent LMA podcast: Prediction, Possibilities, and Problems: What's Coming for Legal PR in 2019....more
The United States Department of Health & Human Services, Office of Civil Rights (OCR) announced a settlement this week with Allergy Associates of Hartford, P.C. ...more
On November 26, 2018, the U.S. Department of Health and Human Services (HHS) announced that it reached a settlement with a Connecticut physician group practice for compromising the privacy of a patient’s protected health...more
In Texas, our public information act is founded on the proposition that the people are sovereign and entitled to full disclosure of governmental affairs in order to retain control of public institutions. Embedded in our...more
Seyfarth Synopsis: The EEOC operates with limited resources, yet has the daunting responsibility of enforcing an alphabet soup of anti-discrimination laws. ...more