Professional Networking

News & Analysis as of

Marketing an International Law or CPA Firm Network (Post 2 of 3):

This is the second part of a three-part post regarding how to market an international law or accounting firm network. Based upon a speech Ross Fishman delivered to Legus International’s Fall Conference, the first post...more

Marketing an International Law Firm Network

As I’ve previously mentioned, I’m a big fan of international law firm networks. I’ve seen first-hand the value they offer to their members, including generating both in-bound and out-bound referrals. But it doesn’t happen...more

Social Media for Attorneys: Good Business or Ethical Minefield?

Social media websites allow anyone — or more accurately everyone — to communicate and share ideas and opinions with a wide-ranging audience. Websites like Facebook, Twitter, YouTube and LinkedIn provide an extraordinary means...more

As a 401(k) financial advisor, Networking takes time

Being a retirement plan financial advisor is a never-ending battle to maintain your book of business while trying to grow it. When it comes to networking and social media, I think the way you meet potential clients and...more

Navigating the Ethical Minefield of Social Media for California Attorneys [Video]

Presentation by Lisa Sherman of Sherman Law Corporation reviewing best practices for California Attorneys using Social Media for networking and business development. ...more

The Bare Basics of Networking Events

So you want to attend that networking event at the local bar association but you’ve never done this before? Not to worry. Here are five tips to help you survive that first trek into networking....more

Making Your Net Work

When we hear business development-oriented lawyers talk about all the wondrous things evolving social media technology can do to their (or their firm’s) market visibility and reach, we’re reminded of the story of the...more

Client Q&A: Debbie Swartz, VP of Legal Affairs and CCO, Access Group, Inc.

Q: In your best relationships with outside counsel, what are three important things other lawyers could learn from them? A: The most important thing is finding a relationship partner that you really trust – that you...more

Be a Conference All-Star

When you go to a conference or a CLE event, are you getting the most out of your attendance? These meetings are great opportunities to make connections, gather valuable information for clients and get inspiration for ways to...more

Women's Initiative Newsletter - Issue 3, 2014

The Baker Donelson Women’s Initiative is pleased to present the latest issue of our newsletter. Our Newsletter Chairs, Jennifer Keller and Amy Mahone, have done a fantastic job and I know that you will find it useful and...more

How and Why I Went for It

In August, I assumed the role of Chair of the American Bar Association Section of Litigation. With 400,000 members, the ABA is the largest volunteer professional association in the world, and the Section is the largest ABA...more

The Roundup: This Week’s Recommended Reading (Sept. 5, 2014)

From Around The Web: Graduates Highlight the Pros and Cons of Law School: Despite a challenging job market, many prospective lawyers give much of their law school experience high marks. (U.S. News Education)...more

Social Media Guide for Lawyers v. 2.0: How-To Guide to Social Media Platforms: Twitter for Lawyers

Twitter is a real-time information and “micro-blogging” social media tool that enables lawyers and law firms to send potential clients and referral sources brief updates on what’s new with their firm. Posts are limited to 140...more

Why do accounting firms use initials instead of names? – Part 2

We know that for many professional-services firms (e.g. law, accounting, consulting, etc.), using initials is simply a necessary compromise — a less-controversial way to abbreviate the firm’s name. You get to shorten a...more

Competition Watching? Who Cares!?

During a MarketingProfs PRO webinar with Mack Collier just now, an attendee expressed concern in the chat room about not blogging because it will show competition what she is up to....more

Marketing and Biz Dev Training for Litigators

A marketer asked whether litigators require unique marketing and client-development training. She’d been hearing from the litigators that they felt the nature of a litigation practice is somehow different, that it...more

Social Media Guide for Lawyers v.2.0: How-To Guide to Social Media Platforms: Facebook

FACEBOOK FOR LAWYERS - With more than 845 million active users, Facebook is the most visited web site in the world. Facebook allows lawyers to interact with friends, colleagues, and people from across the globe. It...more

“C’mon, it’s just a logo. How hard can it be?”

We haven’t heard it phrased exactly like that, but that’s the implication: “We designed our last logo all by ourselves in Word, and it looks just fine. Why should we pay to have you design it?”...more

Rebranding a Top Trial Lawyers Group

The Litigation Counsel of America (LCA) is an invitation-only trial lawyer honorary society. It was established to reflect the new face of the American bar. Membership is limited to 3,500 Fellows. The LCA offers its...more

3 Ways to Make Every Networking Event You Attend Worth Your Time

When I attend a networking event, this is what I do to make sure it matters....more

Law Firm Marketing: Engaging Your Prospects & Clients (How Not to Bore Your Audience to Death)

Last time I talked about how it is essential to build a relationship with your prospects and clients. (Read that here) When someone first meets you, often they are not quite ready to buy from you. Unless you are able to...more

The Roundup: Last Week’s Recommended Reading (July 25, 2014)

From Around the Web - 8 Steal-Worthy Secrets of Power Networkers: What better way to learn the ins and outs of skillful networking than to go straight to power networking pros for their tips on how to land on someone’s...more

The likability factor and connecting with others

The analysis seems simple enough — if people like you, you will be happy and successful. But if it’s that easy, then why isn’t everyone doing it? The likability factor — sometimes referred to as the LQ, for likability...more

And an Associate Shall Lead Them …

There’s no point in connecting to the other lawyers in your firm on LinkedIn, right? I mean, you already know them. Wrong. LinkedIn.com, the premier social network for professionals across the world, isn’t just about...more

5 Ways to Follow Up Effectively (With Real-World Examples)

Building relationships with interesting people is the key to an exceptional career, and one key to those relationship is: the follow-up. Here's a look at how to do it correctly....more

73 Results
|
View per page
Page: of 3