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Follow this channel for insights at the intersection of social media and the law, covering a wide array of issues from employer liability to privacy, from advertising rules to IP matters, and... more +
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Legal Internet Solutions Inc.

Law Firm Website Design: A Service Evolution Retrospective

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This past spring, as the first signs of blooming flowers began to decorate Philadelphia’s tree-lined streets, TeamLISI was bustling with excitement and anticipation, planning for the grand celebration of our 25th anniversary....more

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The Power of Email Marketing in Demand Generation for Law Firms

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Where every click and keystroke can lead to a potential client, email marketing stands out as a powerful tool for law firms looking to generate demand. But what exactly makes email marketing so crucial in the legal sector?...more

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Optimizing Your Law Firm’s SEO Strategy Using Reddit

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Reddit has recently emerged as a formidable platform for marketers. With its unique blend of user-generated content and community-driven discussions, Reddit provides valuable insights and real-time feedback that can...more

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How to Grow a Podcast Audience in 9 Easy Steps for Law Firms

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Podcasting has become an increasingly popular medium for law firms to share their expertise, connect with clients, and build their brands. However, growing a podcast audience can be challenging. Here are nine easy steps to...more

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Why Reddit is an Important Component of SEO for Law Firms

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Law firms and legal marketers are constantly seeking innovative ways to enhance their online presence and connect with potential clients. One platform that has recently gained significant traction in Google search results is...more

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Is Your Firm Suffering From Digital Decay?

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The Internet is literally held together by links. When this network of chains connecting one page to another page starts to fade away, established firms feel the brunt of the loss....more

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How to Create an Effective Content Calendar: A Guide for Law Firms

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In the dynamic world of legal marketing, maintaining a robust and consistent online presence is more crucial than ever. The year 2024 brings with it new challenges and opportunities for law firms looking to enhance their...more

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How Podcasts Can Help Your Law Firm’s SEO

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When most law firms think about SEO strategies, they mostly think about building backlinks and creating content. Podcasts can also be an excellent addition to your existing SEO strategy. Additionally, podcasts add value to...more

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Social Media Posts and Your Firm’s GBP

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Google’s latest update now showcases your social media posts directly on your Business Profile. This means more exposure, more engagement and more opportunities for your business.  Your social media presence is critical for...more

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13 Demand Generation Strategies to Implement for Law Firms

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The realm of law is often associated with tradition and steadfast principles, yet even the most venerable institutions find themselves adapting to the changing landscape of business and technology. The concept of demand...more

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LinkedIn Pages: New Features for Legal Professionals

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LinkedIn, the quintessential platform for business connections and professional networking, has continually evolved its features to cater to the dynamic needs of the corporate world. For law firms, legal marketers, and...more

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Demand Generation for Lawyers

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Law firms and lawyers often face unique challenges when it comes to generating new business. With a highly competitive and saturated market, it can be difficult to stand out and attract potential clients. This is where demand...more

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What Law Firms Need to Know About LinkedIn in 2024

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Linkedin is an incredible tool for law firms, lawyers, and other professional service firms. The great news for those of us who depend on the platform is that with more technology advancements than ever, 2024 is going to be a...more

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5 Marketing Mistakes That Are Holding Your Law Firm Back

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Mistakes are normal, like buying parsley instead of cilantro. But that’s a $2 mistake that probably only cost you your pride—in legal marketing, mistakes become a lot more costly. We’ve seen it all in our 15+ years of...more

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Looking to Big Law for Inspiration

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If you’re not Big Law, your website shouldn’t feel like you are.  When we consult with solo practitioners and small firms, many point to Am 100 and 200 websites for inspiration. We get it, they’re pretty and powerful!  But...more

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Social Media SEO for Law Firms: How to Rank Higher on Social Media & Google

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SEO is about much more than web content. By optimizing your firm’s social media presence, you can actually increase your site’s discoverability and visibility across the internet. In this post, we’re explaining how social...more

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Top Legal Marketing Blog Posts of 2023

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As we near the close of another impactful year, let’s reflect on the noteworthy content that graced our blog throughout 2023. In the ever-evolving landscape of digital marketing, staying attuned to pivotal subjects is not...more

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Top Legal Marketing Podcasts of 2023

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Our Legal Marketing 2.0 Podcast has covered a diverse range of topics, with host Guy Alvarez sitting down with many of the top leaders and rainmakers in the world of legal marketing. From the rise of AI technology to the...more

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The Ultimate Guide to Law Firm SEO in 2024

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What is SEO and Why Should Law Firms Use It? Search engine optimization (SEO) describes the tactics and strategies for optimizing a website to improve visibility on organic search. Search engine rankings are crucial for...more

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SEO for Lawyers: Your Top 16 SEO Questions, Answered

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SEO is a big deal. It’s a topic we discuss often on this blog, and it’s one we get a lot of questions about from lawyers. Have you had questions about SEO for lawyers? Keep reading for the top 16 SEO-related questions along...more

Legal Internet Solutions Inc.

6 Tips for Starting Your Firm’s Podcast Adventure

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Every day, thousands of people are turning to podcasting as a way to grow their businesses, make new connections, and gain exposure. A recent survey by Techsurvey found that 33% of Americans are listening to podcasts at least...more

Legal Internet Solutions Inc.

Maximizing Your Law Firm’s Marketing Strategy with Google Data Studio

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October 5, 2023 | Blog A good law firm’s marketing strategy has many aspects: content creation, keyword research, image sourcing, and social media. Creating these on a consistent basis will help your firm stand out from the...more

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AI in Legal Marketing: How to Leverage this Powerful New Technology for Your Next Campaign

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If you pay much attention to the digital space, then you know AI is here to stay. More than a passing fad, AI tools are proving to be market disruptors that we should all plan to use in the coming years...more

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The Way People Search the Web is Changing: 4 Stats Legal Marketers Should Know

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When you need information, your first stop is likely Google – or at least, that used to be the case. While search engines are used to monopolize peoples’ quest for knowledge, the current digital landscape offers new ways to...more

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8 Benefits of Outsourcing Your Law Firm’s Social Media Management

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The scope of social media management has expanded significantly in recent years. Many firms struggle to take advantage of all that social media has to offer, because they simply don’t have the time or resources to dedicate to...more

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