How much trust do you place in celebrities who endorse products on social media platforms such as Instagram, Snapchat, Facebook, Twitter, and YouTube? Do you stop to consider whether they are compensated for their efforts...more
10/20/2016
/ Advertising ,
Celebrity Endorsements ,
Disclosure Requirements ,
Endorsements ,
Facebook ,
Federal Trade Commission (FTC) ,
FTC Endorsement Guidelines ,
Hashtags ,
Instagram ,
Internet Marketing ,
Marketing ,
Popular ,
Retail Market ,
Snapchat ,
Social Media ,
Twitter ,
YouTube
The fashion industry is at a crossroads. Designers must decide whether to continue the age-old tradition of previewing their collections during Fashion Week four to six months before they are available in stores (with fall...more
In late June, members of the local and national retail community convened at Goulston & Storrs’ Boston office to participate in an interactive panel discussion billed as RETAIL 2020: Future Ready. Panelists included Ben...more
Have you thought about establishing a new distinctive web address for your business? Do you worry that someone else may try to register your brand name within one of the new generic top level domains (gTLDs)? Whether...more
5/19/2016
/ Corporate Branding ,
Domain Names ,
E-Commerce ,
gTLD ,
ICANN ,
Internet ,
Internet Retailers ,
Personal Brands ,
Retail Market ,
Retailers ,
Websites
With the increase in digital coverage of Fashion Week, from live streams to Snapchat stories and Instagram postings, designers have put what might be considered the most coveted and exclusive ticket in town directly in the...more
It happened again—another incident involving an errant drone and a resident from the Garden State. As reported by various news sources, a New Jersey man attempted to photograph the Empire State Building with his drone. He was...more
As experienced retail attorneys, we bring decades of first-hand knowledge dealing with the business and legal issues facing retailers, e-tailers, landlords, owners, developers and prospective purchasers, restaurateurs, and...more
The COP21 meeting has been underway for the last week, with just a few more days left to go. The meeting, an annual session which started following the 1992 United Nations Framework on Climate Change, brings together...more
It’s hard to believe, but it’s that time again: MAPIC (le marché international professionnel de l’implantation commerciale et de la distribution) hosts its annual meeting and our retail practice will be there in full force....more
The retail industry has been evolving rapidly to keep up with new technology and consumer patterns. While the chief concern previously was about how traditional retailers could prevent the loss of market share to online...more
As brick-and-mortar retailers face increasing challenges to compete with their online counterparts, a new tool is helping to level the playing field: mobile location analytics. Traditionally, online retailers have had an...more
9/10/2015
/ Analytics ,
Code of Conduct ,
Data Collection ,
Do Not Track ,
Federal Trade Commission (FTC) ,
Mobile Devices ,
Online Platforms ,
Opt-Outs ,
Privacy Concerns ,
Retail Market ,
Retailers ,
Websites ,
Wifi ,
Wireless Devices ,
Wireless Technology
Since its founding in 2009, Uber has gained both praise and notoriety for shaking up the taxi industry by allowing individuals who meet minimum requirements to provide an on-demand car service via the Uber mobile app. In...more
7/29/2015
/ Class Action ,
Employment Tax ,
FedEx ,
Independent Contractors ,
IRS ,
Labor Commissioners ,
Misclassification ,
Mobile Apps ,
Retail Market ,
San Francisco ,
Sharing Economy ,
Taxi Cabs ,
Uber ,
Wage and Hour
Are you confident that your business complies with federal anti-discrimination laws? If you offer goods or services to the public through the Internet, the answer may not be as simple as you think. Increasingly, lawsuits...more
6/25/2015
/ Accessibility Rules ,
Americans with Disabilities Act (ADA) ,
Corporate Counsel ,
Disability Discrimination ,
Discrimination ,
Internet Retailers ,
Mobile Apps ,
Popular ,
Retailers ,
Website Accessibility ,
Websites ,
Young Lawyers
As residential high-rises pop up all over the city of Boston, big-name grocery retailers are sprouting nearby to meet the increased demand. The most recent example is the opening of a Roche Bros. supermarket in Downtown...more
Last week, members of Goulston & Storrs joined over 9,900 attendees from around the world who converged on San Diego for the 2015 Annual Meeting of the International Trademark Association (INTA). ...more
For years the price of entry for solo entrepreneurs in the health and beauty category was high. With similar fixed startup costs as any professional practice would have, such as real estate, insurance, supplies, but with much...more
Drones are everywhere. Technological innovations have created countless commercial opportunities for drones, also known as unmanned aerial vehicles (UAVs). Until recently, however, the Federal Aviation Administration’s (FAA)...more
When Apple announced on September 9, 2014 that the iPhone 6 would be equipped with a mobile payment system appropriately called Apple Pay, the entire mobile payment universe woke up. Although competitors had existed for...more
The Halloween costume pop-up stores are gone, and they’re starting to be replaced by other seasonal attractions. Before long the snow will by flying, and shoppers will be ready to hit the stores before work, on their lunch...more
In previous blog posts, we have covered developments in showrooming, the consumer behavior of browsing brick-and-mortar stores to evaluate a product before purchasing it online. We warned traditional retailers of this threat...more