Bobby Robinson at Maynard Nexsen

8 Reasons Why Your Business Needs a Trademark

As a social media and trademark attorney, I often get asked this question: Do I need a trademark for my business name and/or my specific products or services? And, the typical legal answer still applies – it depends! ...more

5/12/2021 / Intellectual Property Protection , Trademark Registration , Trademarks , USPTO

Avoid Trademark Infringement When Choosing a Domain Name

Did you know you can own a domain name and potentially be infringing on the rights of a trademark owner?When entrepreneurs are launching a new business or brand, they spend a ton of time, effort, and resources on getting the...more

1/15/2021 / Domain Names , Intellectual Property Protection , Trademark Infringement , Trademark Registration , Trademarks

Social Media & Influencer Compliance for Financial Institutions

By 2022, the influencer marketing industry is predicted to be worth $15 billion, nearly doubling from 2019. As the term “influencer marketing” becomes more common across industries, there is one particular industry that is...more

12/8/2020 / Federal Trade Commission (FTC) , Financial Institutions , FTC Endorsement Guidelines , Influencers , Marketing , Online Endorsements , Social Media , Social Networks

Three Reasons to Have an Operating Agreement

I get asked this question all the time. Why do I need an Operating Agreement? To keep your Limited Liability Company (LLC) in good standing, there’s one very important document you should have - an Operating Agreement....more

11/13/2020 / Business Disputes , Contract Terms , Limited Liability Company (LLC) , Operating Agreements

4 Ways to Protect Your Brand on Social Media

As the coronavirus pandemic roils the global economy, companies are caught in the crosshairs on how to acquire and retain customers. From mom & pop stores to big-box retailers, COVID-19 has forced many companies to consider...more

10/8/2020 / Brand , Intellectual Property Protection , Social Media , Trademark Infringement , Trademark Registration , Trademarks

Your Most Valuable Business Assets Should Be Vigorously Protected

I’m not telling you anything you don’t know but now more than ever, having clear and distinctive branding is so critical in such a hyper distracted marketplace. Your brand helps elevate your company above the noise and sets...more

9/11/2020 / Generic Marks , Intellectual Property Protection , Trademark Infringement , Trademarks , USPTO

Student-Athletes & NIL: Best Practices for Brand Protection

The topic of student-athlete name, image and likeness (NIL) has commanded national attention and has been the topic of much heated debates in recent months, everywhere from local college campuses to Capitol Hill. Over the...more

8/24/2020 / Best Practices , Brand , College Athletes , Educational Institutions , Name and Likeness , NCAA , Student Athletes

North Carolina: Enforceability of Non-Compete Agreements During a Pandemic

During the COVID-19 crisis, in order to maintain fiscal health, businesses have been forced to furlough or terminate employees to ensure their business survives. One question I continue to see from my business owner clients...more

6/2/2020 / Contract Terms , Coronavirus/COVID-19 , Employment Contract , Former Employee , Non-Compete Agreements , Restrictive Covenants

So you Got PPP Funds, Now What? SBA Releases Forgiveness Application

Congratulations, if you received funding under the Small Business Administration’s (SBA) Paycheck Protection Program (PPP). As you know, obtaining the loan is just the first step and now we have to consider expenditure...more

5/29/2020 / CARES Act , Coronavirus/COVID-19 , Loan Forgiveness , Paycheck Protection Program (PPP) , Relief Measures , SBA , SBA Lending Programs

Bobby Robinson

Maynard Nexsen

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