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Lean and Mean: Making a Marketing Impact Without Breaking the Bank

Just because we’re in pandemic recovery mode doesn’t mean your law firm’s budget has immediately shot up to pre-pandemic levels....more

Five Ways to Boost Your Firm’s Diversity, Equity and Inclusion Efforts

LMA leader Scott Pacheco recently connected with Tahisha Fugate, senior manager of DEI client development at Orrick, Herrington & Sutcliffe LLP, who shared five ways firms can differentiate themselves through technical and...more

What Does 2021 Look Like? Perspectives From Around the Region

We talked with several marketing and business development professionals throughout the Mid-Atlantic region to learn how they are approaching their 2021 initiatives....more

Zoom or Bust? 3 Lessons Learned to Improve Your Virtual Events Experience

As we approach the end of the year, there are a few main lessons I’ve learned about driving attendance and engagement....more

In the Loop: Don't Forget to Communicate Inward in Times of Crisis

A perspective on the critical importance of internal communications during times of crisis, by Scott E. Pacheco, marketing and communications manager at Lerch, Early and Brewer....more

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