News & Analysis as of

Business of Law

Drive Meaningful, Sustainable Value to Our Organization: Q&A with Mark Smolik, VP & GC at DHL

by JD Supra Perspectives on

Mark Smolik, Vice President General Counsel & Secretary, Chief Compliance Officer, DHL Supply Chain Americas, leads his company’s legal, commercial contracts management, compliance, and economic development teams. He’s a...more

5 Client Service Lessons for Law Firms from The Gap’s Head of Legal Operations

by JD Supra Perspectives on

Recap of a recent LeftFoot podcast at the intersection of legal operations and client service....more

Geo-Targeting Law Firm Growth: Customizing Efforts to Maximize Regional Impact

by JD Supra Perspectives on

Jill Huse and Andrew Laver build upon previous posts exploring the implications of mobile traffic, and the possibilities available to us with marketing automation, and take this one step further with geo-targeting....more

Law Firm Leadership: Realizing a New Vision for Client Development

by JD Supra Perspectives on

How partnering with a firm's marketing department created a vision for deeper client relationships - and led to new work. ...more

Accounts Receivable, Billable Hours, and Collections: The End Game or a Starting Point for Law Firm Success?

by JD Supra Perspectives on

Stop seeing your law firm as just a practice and start running it a business – a profit-driven entity with a forward-looking vision and a realistic, operative plan for success....more

Driving In-House Legal Strategic Decision Making: Q&A with Mike Haven, Head of Legal Operations at The Gap, Inc

by JD Supra Perspectives on

This episode of LeftFoot, fresh conversation on business development, is with Mike Haven, the Head of Legal operations at The Gap. Mike is on the cutting edge of legal department management, creating, implementing and...more

Key Ingredients of a Law Firm's Strategic Plan - Market Leaders Podcast with Katy Von Treskow, Winston & Strawn

by JD Supra Perspectives on

Join David Ackert as he interviews Katy Von Treskow, Director of Marketing Communications at Winston & Strawn LLP, in the latest episode of the Market Leaders Podcast. Tune in to hear David and Katy discuss: - How Katy...more

Voice of the Client: Chris Ende, Law Firm Pricing, Solutions, and Panel Management Leader at General Electric

The LMA's ongoing 'Voice of the Client' series turns to GE's Chris Ende for insights on the business of legal service....more

Law Firm Budgeting Best Practices - LMA Podcast Ep. 19

In the latest installment of the StrategiesLIVE Podcast, we tackle the timely topic of budgeting—helping you navigate this important initiative for your firm. Whether you have your budgeting process nailed down or are...more

What Do General Counsel Want From Outside Counsel? 9 Client-Focused Takeaways From the LMA NY GC Forum

by JD Supra Perspectives on

Stefanie Marrone offers a client-centric recap of the recent General Counsel forum hosted by the LMA in New York City. Includes actionable takeaways....more

Law Firms That Are Leading the Way to Successful Legal Operations

by JD Supra Perspectives on

Merry Neitlich looks at how two law firms - Baker McKenzie and Davis Wright Tremaine - are leading the way to improved legal operations....more

Extending Marketing's Reach Across the Firm - Market Leaders Podcast with Jill Weber, Stinson Leonard Street

by JD Supra Perspectives on

Join David Ackert as he interviews Jill Weber, Chief Marketing & Business Development Officer at Stinson Leonard Street and President of the Legal Marketing Association. In this episode of the Market Leaders Podcast, David...more

5 Lessons for Law Firm Marketers from HubSpot's INBOUND 2017 Conference

by JD Supra Perspectives on

Conference notes from Stefanie Knapp, who recently attended HubSpot's INBOUND 2017 and offers thoughts about what such an event can teach legal marketers....more

5 Tips for Designing a Successful Law Firm Retreat

by JD Supra Perspectives on

Society 54's Jill Huse with five ways to maximize the impact of your law firm's next retreat....more

How to Adopt a Client-Centric Mindset In Your Law Firm - 4 Client-Focused Takeaways From LMASE17

by JD Supra Perspectives on

Stefanie Marrone with client-focused highlights and takeaways for law firm leadership from this year's LMA Southeast conference....more

Voice of the Client: Ama Romaine, General Counsel, Johns Hopkins University Applied Physics Laboratory

The LMA's ongoing 'Voice of the Client' series turns to Ama Romaine, GC at Johns Hopkins University Applied Physics Laboratory for in-house insights....more

Applying Process Improvement to Law Firm BD: Market Leaders Podcast with Brenda Plowman, Fasken Martineau DuMoulin

by JD Supra Perspectives on

Join David Ackert as he interviews Brenda Plowman, Chief Marketing Officer at Fasken Martineau DuMoulin in this episode of the Market Leaders Podcast. Tune in to hear David and Brenda discuss: - How Brenda uses the input from...more

Competitive Intelligence for Your Law Firm - LMA Podcast Ep. 14

by JD Supra Perspectives on

The legal industry is evolving, and law firms risk getting left behind if they don't evolve with it. In this episode of the LMA Podcast, special guests Ben Gilad, Ph.D., and Mark Greene, Ph.D., discuss how competitive...more

Data Won't Do: The Real Meaning – and Impact – of Law Firm Competitive Intelligence

by JD Supra Perspectives on

Many legal marketers compile facts about clients that keep their legal team well informed. Problem: it isn’t competitive intelligence....more

Strategies with Sam: CMOs and Law Firm Leaders, Do Your Teams Measure Up?

by ON24 on

As we roll into the last quarter of the year, are you evaluating your 2017 metrics?...more

Great Law Firms Will Embrace the Stockdale Paradox

by JD Supra Perspectives on

What will take in this tumultuous marketplace for law firms not only to go from good to great, but simply survive the changes before us?...more

Introducing New Tech to a Law Firm: Market Leaders Podcast with Sheenika Gandhi, Payne & Fears LLP

by JD Supra Perspectives on

Join David Ackert as he interviews Sheenika Gandhi, Director of Marketing and Business Development at Payne & Fears LLP, in this episode of the Market Leaders Podcast. Tune in to hear David and Sheenika discuss: - How...more

Legal Operations & the Future of Legal Service - The CLOC of Real Change Keeps Ticking...

by JD Supra Perspectives on

It’s too late for your firm to be an "early adopter" of legal operations ... but your firm doesn’t have to be a “late adopter” or a "laggard" either....more

Law Firm Marketers: "What Would You Say ... You Do Here?"

by JD Supra Perspectives on

People skills and then some. Jenna Schiappacasse with inspired marketing and business development takeaways from 'Office Space.'...more

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