News & Analysis as of May 18, 2025

Media

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2025 Media is Trending, Well Somewhere.

Blattel Communications on 1/28/2025

2024, another year in the books. As is the annual tradition, we’ve taken some time to reflect on prominent media trends impacting our professional services clients and offer some insights on what that may mean for the future....more

Five reasons your law firm should consider creating multimedia thought leadership in 2025 (and beyond)

Copo Strategies + Law Firm Editorial Service on 1/8/2025

Written thought leadership isn’t going anywhere anytime soon, but your firm should be thinking about creating multimedia thought leadership - You already know that written thought leadership is a tried-and-true way to...more

Here’s how to drive the news cycle through bylined articles

Copo Strategies + Law Firm Editorial Service on 9/28/2023

Lawyers can use bylined articles to secure media coverage for themselves regarding the topics they’re writing about - Interestingly, as the influence of the media has shrunk based on the internet and the contraction of...more

How to Write an SEO Friendly Blog Post

Good2bSocial on 8/31/2023

Writing optimized blog posts for search engines and for people is a skill. And like any other skill, it can be improved by practice. Despite what many legal marketers think, it’s not a complicated process. In this post,...more

The anatomy of a successful law firm PR campaign - Legally Contented podcast

Copo Strategies + Law Firm Editorial Service on 8/3/2023

[Listen to this episode on Apple Podcasts, Spotify, or Amazon: https://podcasts.apple.com/us/podcast/legally-contented/id1612322032 https://open.spotify.com/show/3WfCyY0cbL1Mc4SfBWbr30 ...more

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