News & Analysis as of June 28, 2025

Rainmakers

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Elevate Everyone You Encounter

Jaburg Wilk on 6/26/2025

I had coffee with a managing partner last week who made an observation that stuck with me. He said he could predict which attorneys in his firm would become rainmakers by watching how they treated the receptionist, the...more

Five Types of Rainmakers: Who’s Most Likely to Succeed?

Firesign | Enlightened Legal Marketing on 4/28/2023

When it comes to legal rainmakers, researchers have identified five specific types – and determined which is most likely to succeed. The Rainmaker Genome Project, a survey sponsored by Inapp and conducted by DCM Insights,...more

How Not to Act Like A Rainmaker

Firesign | Enlightened Legal Marketing on 10/14/2021

Are rainmakers born or made? As law firms certainly would like to manufacture more partners of the business-generating variety, there has been significant study on the psychological makeup, personality traits and even birth...more

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Business Development › Relationship Development › Rainmakers

Elevate Everyone You Encounter

Five Types of Rainmakers: Who’s Most Likely to Succeed?

How Not to Act Like A Rainmaker

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