News & Analysis as of June 28, 2025

Client Referrals

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Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and... more +

Yes, Your Referrals Are Actually Validating You on Google First

9Sail on 6/20/2025

The most dangerous assumption in legal business development is that referred clients bypass digital scrutiny. New data from 9Sail’s forthcoming Am Law 200 Digital Visibility Report reveals a stark reality: 56% of law firm...more

Business is Booming, So Can I Stop Marketing? No, Not Really

Firesign | Enlightened Legal Marketing on 1/11/2023

You’ve been on your marketing game: communicating consistently, following up, executing with purpose. And it’s working. New matters are coming in, and your team is at (or over) capacity for the foreseeable future....more

News + Views + To Dos - Lawyer + Content Creator

Legal Internet Solutions Inc. on 11/21/2022

LISI’s own Communications Manager + Legal Content Writer, Julie Ackerman, joins host Taryn Elliott, Director of Client Success + Marketing, for the next installment of LISI’s News + Views + To Dos series....more

The case for your law firm creating bingeable thought leadership content

Copo Strategies + Law Firm Editorial Service on 11/8/2022

Like streaming services and professional content creators, law firms can create bingeable thought leadership content that wins over clients and referral sources. When I say bingeable content, I know the first thing you think...more

Law firms face gigantic challenges of business development, efficiency and burnout. Thankfully, there’s a solution.

Array on 9/27/2022

We need to do it all. That’s the message thrumming deep in your mind, day in and day out. As a lawyer, paralegal or supervisor in the field, you know the responsibilities pressing in on all sides. We need to do it...more

5 Things to Think About For Your 2023 Law Firm Marketing Budget

Legal Internet Solutions Inc. on 9/8/2022

I love doing these annual posts, as it gives me a chance to go back and reflect on my predictions, both what came to pass and what never materialized....more

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