Five rules for building trust with the audience so you can build a following
Hsu Untied interview with Andy Bradley, Partner at Gunderson Dettmer
Jim Newell & Liz Lockett of Buchanan Ingersoll & Rooney on Cultivating Collaboration: Buchanan's Secrets to Success - Passle's CMO Series EP155
Thought leadership is a potent client service tool you didn't know you had
Hsu Untied interview with Al Araiza, Partner at Perkins Coie
Hsu Untied interview with John Hueston, Founding Partner at Hueston Hennigan
Take your relationships to another level by co-authoring thought leadership with clients and referral sources
Hsu Untied interview with Bobby Malhotra, Partner at Winston & Strawn
5 Tips For Writing Conflict Emails
Taking the Pulse of the Legal Industry Using High-Level Data: On Record PR
How Thought Leadership Determines Digital Success - Episode 3: Passle's CMO Series Digital Masterclass
Clinton Gary of CREDO Consulting on Collaborative Growth: A Guide for CMOs and Managing Partners - Passle's CMO Series Podcast EP152
Hsu Untied interview with Mike Burshteyn, Partner at Greenberg Traurig
Hsu Untied interview with Joe Santiesteban, Partner at Orrick
Building a Prosperous Future for Law Firms: On Record PR
The AI Trust Test in eDiscovery
Thought leadership provides air support for your business development ground game
Paul Askew of Withersworldwide on Why Legal Marketing Needs to Get Personal - Passle's CMO Series Podcast EP149
Hsu Untied interview with David Elihu, Partner at Quinn Emanuel
CMO Series Podcast Special - The Highlights from CMO Series Live in New York
Many people sugarcoat what they say to save another’s feelings. I think this is because most people shy away from potentially confrontational conversations or don’t know how to effectively communicate something negative or...more
Recently, I noticed an EXPLOSION of interest in my post from last year on the state of the legal industry, where we talked about relaxing because the industry was familiar with contractions. This is still true, but the word...more
After joining McGlinchey in 2016, Mag Bickford has risen to firm leadership, serving on the executive Policy Committee, leading the Labor and Employment practice group, and managing the firm’s largest office in New Orleans....more
Building a thriving practice often hinges on one crucial factor: referrals. Referrals not only bring in new clients but also serve as a testament to your credibility and expertise. Developing a robust referral network is a...more
Larry Richard, J.D., Ph.D., is the founder of and principal consultant at LawyerBrain LLC. A former trial lawyer since trained as a psychologist, he now provides organization development consulting to large law firms using...more