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Marketing Perspectives Client Services Corporate Counsel

Follow this channel for all manner of insights and thought leadership on marketing, communications, and business development for lawyers and law firms today. Writers in this series include law... more +
Follow this channel for all manner of insights and thought leadership on marketing, communications, and business development for lawyers and law firms today. Writers in this series include law firm marketers, attorneys, coaches, consultants, vendors, and others with an expertise to share. less -
Lowenstein Sandler LLP

In the Room Where It Happens: A Conversation with Deirdre Stanley, Executive Vice President and General Counsel of The Estée...

In this episode of “Real Talk,” the hosts talk with Deirdre Stanley, Executive Vice President and General Counsel of The Estée Lauder Companies, about her career: how she decided to go in-house, her role in the merger between...more

Lighthouse

Productizing Your Corporate Legal Department’s Services: Internally Marketing Your Solutions

Lighthouse on

In my last two blogs, I discussed how your legal department can productize services to become more efficient as well as shared some tips for how to determine the legal needs within your organization. Now that you know the...more

JD Supra Perspectives

The Skinny on Legal Sales Roles? LSSO Raindance 2019 Recap

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A legal sales executive's role easily translates to added value for both internal and external clients....more

JD Supra Perspectives

Investing in the Relationship: Making Legal Collaboration Work in 2018

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In-house perspective: a competitive advantage for law firms may be the ability to collaborate instead of compete....more

Legal Marketing Association (LMA)

Voice of the Client: Ama Romaine, General Counsel, Johns Hopkins University Applied Physics Laboratory

The LMA's ongoing 'Voice of the Client' series turns to Ama Romaine, GC at Johns Hopkins University Applied Physics Laboratory for in-house insights....more

JD Supra Perspectives

CLOC: A Breath of Fresh Air in the Evolving Legal Landscape

JD Supra Perspectives on

It might have taken almost a decade to happen, but here it is....more

JD Supra Perspectives

Duly Noted: What In-House Attorneys Want From Outside Counsel

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Voice of the client. Notes from the 5th annual In-House Summit, a GC panel hosted in Palo Alto, California, by the LMA Silicon valley City Group....more

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