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Professional Development Business of Law

Hsu Untied (by Richard Hsu)

Hsu Untied interview with Ed Reines, Partner at Jones Day

An interview with Ed Reines, Partner at Jones Day by Richard Hsu...more

Best Era

[Ongoing Program] The Way to Your Own Law Firm - Session 3: Money - May 14th, 7:00 pm ET

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Own Your Practice, Own Your Success - Ready to launch your own law firm? Join our free, three-session course, break free and build the law firm you’ve always wanted. The Way to Your Own Law Firm - You became a...more

Best Era

[Ongoing Program] The Way to Your Own Law Firm - Session 2: Acquiring Clients - May 7th, 7:00 pm ET

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Own Your Practice, Own Your Success - Ready to launch your own law firm? Join our free, three-session course, break free and build the law firm you’ve always wanted. The Way to Your Own Law Firm - You became a...more

Furia Rubel Communications, Inc.

Redefining Value: What Today’s Legal Buyers Want - On Record PR

Gina Rubel and Jennifer Carr reflect on key insights from Legalweek 2025, focusing on how law firms must adapt to meet the expectations of today’s legal buyers. From the rise of millennial buyers prioritizing trust and...more

Best Era

[Ongoing Program] The Way to Your Own Law Firm - Session 1: Nuts & Bolts - April 23rd, 7:00 pm ET

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Own Your Practice, Own Your Success - Ready to launch your own law firm? Join our free, three-session course, break free and build the law firm you’ve always wanted. The Way to Your Own Law Firm - You became a lawyer to...more

JD Supra Perspectives

How to Maximize ROI on Law Firm Marketing and BD Activities

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Maximizing the ROI of marketing and BD activities in law firms is challenging but not impossible. Jeff Berardi explains how firms should focus on three key areas. ...more

The Market Leaders Podcast

Market Leaders Podcast Episode 93: “Building High-Performance Teams: Strategies for Success” with guest Courtney Beauzile

In this episode of the Market Leader’s Podcast, host David Ackert engages in an insightful conversation with Courtney Beauzile, the head of Marketing, Business Development, and Communications at Robins Kaplan. Courtney shares...more

JD Supra Perspectives

The Dawn of Product Management in Legal

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The second in series of four Experience Management articles by Rachel Shields Williams, Rachel Cohee, and Kieron Champion....more

The Market Leaders Podcast

Market Leader’s Podcast Episode 90: “Generations, Innovation, and Results: The Future of Legal Marketing” with John Byrne

In this episode of The Market Leaders Podcast, host David Ackert sits down with John Byrne, Chief Marketing Officer at Gould & Ratner and incoming President-elect of LMA. They explore upcoming themes and objectives for the...more

JD Supra Perspectives

Leadership Lessons from Glenn Cunningham, After Five Years as Chair of the Global Interlaw Network of Law Firms

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JD Supra asked Glenn Cunningham what he learned after five years leading a global legal network. Here is what he had to say....more

JD Supra Perspectives

Remove the Term "Non-Lawyer" in Legal Settings for a More Inclusive Legal Profession

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The term "non-lawyer" needs to go. Rich Bracken and DeAnna Papedis explain....more

JD Supra Perspectives

What is Branding Strategy and the Soul of a Brand?

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To lay a foundation for business growth requires both emotional and rational dimensions. Paula Zirinsky explains....more

JD Supra Perspectives

Why Intentional Marketing Versus Traditional Marketing?

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Intentional marketing is the strategic approach that aligns your brand’s messaging with deliberate actions, programs, and purpose-driven efforts. Paula Zirinsky explains....more

The Market Leaders Podcast

Market Leader's Podcast Episode 84: “Change Agent: Establishing True Innovation Goals Within a Law Firm,” with Roberto Pont

In this episode of the Market Leader’s Podcast, join David Ackert and special guest Roberto Pont, Chief Strategy and Operations Officer at McInnes Cooper, as they engage in an enlightening conversation regarding innovation...more

Legal Marketing Association (LMA)

LMA Mid-Atlantic Members Ask ChatGPT Their Most Pressing Questions

For fun, we asked LMA Mid-Atlantic members to ask ChatGPT something related to legal marketing. After ChatGPT’s answer, we asked for their reaction (in emoji and text form)....more

The Market Leaders Podcast

Market Leaders Podcast Episode 74: “An Entrepreneurial Approach to Firm Growth” with Marianne Talbot

Marianne Talbot’s career and personal life have been characterized by versatility and excellence. Marianne, now serving as Chief Marketing and Business Development Officer at Bailey & Glasser LLP, has donned numerous hats,...more

The Market Leaders Podcast

Market Leaders Podcast Episode 72: “Making an Impact in the Short-Term” with Maggie Garden

We place a lot of stock in strong beginnings: the first 100 days of a presidency, the first 10 minutes of a film, the first impression we form when meeting a new person. A strong beginning sets expectations, and solidifies...more

JD Supra Perspectives

How to Take Client Service (and Business Growth) to the Next Level in 2023

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Rebecca Edwards and Beth Cuzzone explain how marketers and BD professionals can grow revenue by helping to take client relationships to the next level, outlining activities from low to high investment of time and resources....more

The Market Leaders Podcast

Market Leaders Podcast: "Rate Strategies that Maximize Client Value” with Colin Keefe

In this episode, David Ackert, Founder & CEO at Ackert Inc. speaks with Colin Keefe, a Partner and Chair of the Mergers and Acquisitions Practice Group at mid sized law firm Fitzpatrick Lentz & Bubba, P.C. (FLB). Tune in to...more

Legal Marketing Association (LMA)

Avoiding Onboarding Mishaps for Managers

Managers are bombarded with all the new demands that balancing a team in this environment can bring, and often are not handed a go-to playbook for what onboarding should look like. Here are a few helpful tips for smoothing...more

Legal Marketing Association (LMA)

How Hybrid Work Affects Business Culture and Influences the Great Resignation

Far from eroding organizational culture, remote work has transformed it into something more sincere. Removing the superficial trappings of office life creates more space for collegiality and a sharper focus on the work...more

Legal Marketing Association (LMA)

5 Tech Trends for Legal Marketers to Watch

For firms seeking to digitally transform their operations across the client lifecycle, the answer lies not in the procurement of multiple, disparate applications that don’t talk to each other or that create fragmented data...more

Legal Marketing Association (LMA)

Successful Leadership Trends in a Diverse Market

Throughout her career, my colleague Mary Umsted, director practice support – M&A and private equity at Sidley Austin LLP (picutred left),  has always promoted inclusive behavior when working with her team members. This...more

JD Supra Perspectives

The Four Legal Sales Strategies

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Eric Dewey looks at four key selling situations for lawyers and law firms, and how to best approach each of them for success....more

JD Supra Perspectives

Midlife Curious? Good, Embrace the Self-Reflection!

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Adam Severson with a perspective: "Taking a strategic pause to assess isn't cheating or wrong. It’s healthy, helps you calibrate your values and gives you surer footing as you take that next step, wherever it takes you."...more

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