Investment Opportunities in Italy's Tech Market
The SaaS Tacks – The Ins and Outs of Negotiating SaaS Contracts
Law School Toolbox Podcast Episode 430: The Paxton AI Founders Talk About Their AI Legal Assistant
CMO Series EP100 - Celebrating 100 episodes and exploring the future of professional services marketing
Medical Device Legal News with Sam Bernstein: Episode 10
PODCAST: Williams Mullen's Trending Now: An IP Podcast - Paralegal Insights: A Collaborative Trademark Practice, Series 3
JONES DAY PRESENTS®: Enhancing Trade Secret Protection in Remote Work Environments
Investigative Power: Utilizing Self Service Solutions for Internal Investigations?
Podcast: Unpacking FDA's Final Clinical Decision Support Guidance - Diagnosing Health Care
Software Escrow: An enterprise resiliency tool every legal department should have in their toolbox (with Don Dennis Jr.)
ASG LegalTech CEO Soumya Nettimi Talks Covid, Racial Injustice and The Future of Legal Payments: On Record PR
E8: Interview with Cookiebot CEO on Technical Solutions to GDPR Readiness
New Revenue Recognition Standard-Part III, Shaking Up the Software Industry?
Unfair and Unbalanced-Episode 19
FCPA Compliance Report-Episode 286-Use of Technology in Supply Chain Risk Management
Compiling Successful IP Solutions for Software Developers
Drafting Software Patents In A Post-Alice World
Polsinelli Podcasts - Hear How the SCOTUS Ruling May Impact Patent-Eligible Subject Matter for Software
IP|Trend: New Era in Protection of Software by Intellectual Property Law?
What are the Implications of Alice v. CLS?
As a legal marketer, it can be a challenge to juggle multiple tasks—keeping campaigns on-brand, driving conversions, and doing it all with fewer resources. Sound familiar? With budgets tightening, it means figuring out how to...more
Your Strategic Playbook for Securing Early Approvals - As the year comes to a close and the holiday season approaches, your calendar is likely filling up with celebrations, shopping lists, and year-end festivities. The...more
Starting a law firm gives lawyers the unique opportunity to take control of their careers, allowing them to choose clients, focus on preferred legal areas, and run their practice the way they want. However, without access to...more
In the dynamic world of merchandise planning, many companies have long relied on the versatility and user-friendliness of Microsoft Excel. However, as organizations expand, the manual processes and limited data handling...more
As a former founder, Jodi Lasky knows how challenging it is to harness one's strengths and build a successful and fulfilling business. Through her work in new product development, Jodi realized that many of the principles...more
Companies seeking to outsource—or re-source—business functions are strongly incentivized to act quickly, in order to realize savings and other benefits. However, maximizing those benefits requires effective planning and...more
Navigating the dynamic terrain of social media is a crucial element for law firms striving for success in the contemporary landscape. In this fast-paced digital era, staying ahead of strategies to leverage threads the curve...more
July 12, 2023 | Blog I still have a little trauma from this time of year: Budgeting Season. Despite the fact I love numbers and pouring over spreadsheets, the firm-wide marketing budget process is a beast unlike any other....more
Welcome to a milestone episode of the CMO Series Podcast. We're pulling out all the stops to celebrate our 100th episode by taking a look back at our favourite moments as well as a sneak peek into the future of professional...more
You’ve probably seen some of our past posts on valuable marketing technology tools. The right technology is key in executing marketing that actually moves the needle. We like HubSpot in particular because it’s a comprehensive...more
To be competitive in today’s market, you need to be visible online. That’s good news, though, because even small law firms can have a big impact in the digital space. If you have ever thought that your firm is too small to...more
Our recent blog post, The Rise of Next-Gen Business Process Outsourcing, highlighted the importance of understanding the exciting opportunities and the challenges of next-gen business process outsourcing (BPO) in order to...more
If it feels like your content marketing goals are loftier than your content marketing budget, you’re not alone. The Content Marketing Institute recently released a report detailing some dissatisfaction among content...more
Podcasts can be a very successful marketing tool for law firms when done correctly. “Done correctly” is a key term though – because there are many podcasts that never gain any traction. How can you separate yourself from the...more
Marketing automation refers to the use of software and other technologies to automate repetitive tasks and improve the effectiveness of online marketing, including email, social media, websites, and any content you publish....more
Generally speaking, you want your website content to be as “crawlable” as possible. It’s important for spiders – such as those from Google – to be able to view your site quickly and easily. However, there might be times you...more
There are numerous tasks that law firms and legal companies need to complete on a regular basis. Automating as many as possible can boost efficiency and productivity. One type of automation that law firms can benefit from is...more
LinkedIn has always been a powerful B2B tool, and its engagement continues to rise. In our post-COVID world, LinkedIn has continued to grow in ways that align with other shifts we are seeing in the business landscape....more
Whether we like it or not, much of our digital performance is dependent on Google. When people need information, they don’tgoogle update affect law firms simply “search” for it online, they “Google” it. Google handles 90% of...more
Budget season is in full swing or possibly even winding down if your firm is ahead of the game. You are likely budgeting for a number of important marketing and business development-focused projects for next year. Is one of...more
It may be tempting to take a do-it-yourself approach to law firm marketing, but hidden costs abound that can cost you significantly in time, money and effectiveness. Consider the math. In an analysis of hourly billing...more
Business automation, also known as corporate automation or business process automation, is the application of technology to automate repeatable, recurring tasks or processes that would otherwise be carried out manually. ...more
The introduction of LegalMation should be a cautionary tale. With the haunting slogan “A Day’s Worth of Work in Two Minutes,” LegalMation uses IBM Watson artificial intelligence technology to automate litigation...more
Almost every law firm currently using CRM and other marketing and business development software is looking for ways to increase the ROI on these technology investments. In the pursuit of success with technology, sometimes...more
In 2020, a more tragic year than most, we lost giants of the technology world. We lost Larry Tesler, PARC’s magician, later at Apple, who helped develop the computer commands that run our lives, like ‘search and replace’ and...more