Tesla

News & Analysis as of

What is a Trademark Squatter?

Imagine that you own a U.S. based brand that you have diligently registered with the U.S. Patent and Trademark Office. As you watch your domestic sales skyrocket you begin to realize that overseas markets hold unique...more

Renewable Energy Update - June 2015

Renewable Energy Focus - California Senate approves legislation to combat global warming: San Jose Mercury News - Jun 3: The California Senate approved a sweeping package of climate change bills designed to cement the...more

Automotive Battery Industry Expands Its Horizons to Other Applications

As previously discussed on this blog, the automotive industry is pushing to develop new and improved batteries and charging and power systems for cars. Now, the automotive industry is setting its sights on improving batteries...more

Renewable Energy Update - May 2015

Renewable Energy Focus: SolarCity says new fund will finance $1 billion in commercial solar: Silicon Valley Business Journal - Apr 22: SolarCity is activating a fund that will finance more than $1 billion in commercial...more

Colorado PUC Considers Distributed Energy Storage Challenges and Opportunities

Against the backdrop of speculation concerning Tesla’s upcoming announcement which is widely anticipated to be a distributed energy storage product, and with continuing industry reports of a burgeoning domestic and...more

Yesterday's Car Buff Is Today's Hacker

If you need any evidence that modern vehicles are becoming more computer than car, look no further than this month’s over-the-air update from Tesla Motors pushed out to all of its Model S sedans. Like the latest iOS from...more

Renewable Energy Update - February 2015 #3

Renewable Energy Focus: Citigroup sets $100 billion funding goal for green projects - Bloomberg - Feb 18: Citigroup Inc. plans to lend, invest, and facilitate deals worth $100 billion by 2025 to support projects that...more

Drone on Drones: The Drone You Own

In the wake of two drone crashes in recent weeks, manufacturer SZ DJI Technology announced its intention to send a firmware update that, if downloaded, would prevent DJI drones from taking off within the no-flight zone that...more

Share and Share Alike

How the Patent Non-Assertion Pledge Can be a Savvy Business Strategy - Tesla’s recent pledge not to sue those who use its patent-protected technology is evidence of the broadening popularity of patent non-assertion...more

Entrepreneurs: The New Wave of Immigrants

In the last ten years, the number of US companies started by foreign-born entrepreneurs has skyrocketed. From Google, Facebook, LinkedIn, Zip Car and Tesla, foreign-born founders created some of the most successful US...more

Renewable Energy Update -- September 2014

Renewable Energy Focus - Communities going into power business to cut cost, carbon footprint: Los Angeles Times - Aug 1: Sonoma County is at the forefront among eco-minded communities plunging into the power business...more

California Reacts to Losing the Tesla Battery Factory Project – Is the Lack of CEQA Reform To Blame?

An editorial published this weekend by the Los Angeles Daily News asks why California lost the Tesla battery factory to Nevada, and concludes that one of the reasons is the California Environmental Quality Act....more

California Environmental Law and Policy Update - August 2014 #5

Environmental and Policy Focus: The California Supreme Court further limits the scope of CEQA review for voter-sponsored initiatives: Allen Matkins - Aug 11: Voter-driven initiatives meeting California Elections Code...more

Center for Automotive Research Event - Traverse City

Automotive executives and other industry participants gathered in Traverse City this week for the annual Center for Automotive Research (CAR) Management Briefing Seminars. And, as usual, CAR put on another great show! Several...more

Tesla Successfully Resolves Chinese Trademark Dispute

Further to our recent Tesla Motors post, Bloomberg and BNA report that Tesla has resolved its trademark dispute with Zhan Baosheng, the individual who registered the TESLA marks in China. ...more

An Expensive Reminder to Secure Trademark Rights Prior to Foreign Expansion

Electric car manufacturer Tesla Motors was recently sued in China by businessman Zhan Baosheng. Baosheng registered the TESLA trademark in China in 2006, prior to Tesla's entry into the Chinese market....more

MarkIt to Market - July 2014

The July issue of Sterne Kessler's MarkIt to MarketTM newsletter contains an analysis of the TESLA trademark lawsuit in China, a reminder to look beyond the register to determine whether trademarks in the U.S. are both...more

Lines Drawn In Tesla Direct Sales Battle

Elon Musk's battle to sell Teslas directly to consumers continues. In the last five months, the governors and legislatures of Pennsylvania and New Jersey and, now, even the White House, have taken stands on whether or not...more

Take Off Every Zig: The Risk in Tesla’s “All Our Patent Are Belong to You” Message

With a title parodying a classic Internet meme, Elon Musk announced on June 12, 2014, that “Tesla will not initiate patent lawsuits against anyone who, in good faith, wants to use our technology.” Musk plans to continue...more

And Speaking of Foreign Trademark Filing Strategy: Tesla Motors is Sued in China for Trademark Infringment

Further to our recent post about the worldwide trademark trials and tribulations of Anheuser-Busch and its BUDWEISER trademark, we now report that the up-and-coming electric car manufacturer Tesla Motors Inc. has been sued...more

Not Everyone Can Run Elon Musk’s Playbook

If anything, Musk’s letter actually underscores the need for a cohesive patent strategy at the outset, when large competitors can easily copy your efforts....more

Why Tesla’s Patent Move May Standardize Electric Cars, Not Patent Strategies

This is a once in a century technological leap, and I think Tesla needs to force itself to be the standard (by making this free licensing move) if the company is going to have longevity....more

California Environmental Law and Policy Update - June 2014 #2

Environmental and Policy Focus - Kings County lawsuit challenges Fresno-Bakersfield high-speed rail: Fresno Bee - Jun 5: The Kings County Board of Supervisors, the Farm Bureau, and a group of county residents filed...more

All Our Patents Still Belong to Us

On June 12, Tesla CEO Elon Musk announced that the company "will not initiate patent lawsuits against anyone who, in good faith, wants to use our technology." This move was hailed by some as a win for those who support...more

Tesla Patent Pledge….Too Good to be True?

On Thursday June 12, Elon Musk, CEO of Tesla Moters, posted a blog post that said “…Tesla will not initiate patent lawsuits against anyone who, in good faith, wants to use our technology.” At first glance, a good thing. It...more

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