The first in an ongoing series of posts on martech tools for law firms by Jacqueline Madarang, Associate Director of Marketing Technology, Blank Rome LLP....more
A de facto Marketing Technologist job description, as written by one who has led the way....more
The Inside Story on what happens when your law firm's marketing committee tasks you with a firm-wide rebrand (in the middle of a website redesign). Ten takeaways you can take to the bank....more
The third in a series of twelve year-end posts by our friends in the Legal Marketing Association's special interest group on Social and Digital Media. An interview with Vuture's Matt Parfitt....more