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How to Prioritize Marketing and BD Activities at a Mid-Sized Law Firm: Office Hours with Laura Hudson (Pt. 1 of 2)

One of two updates, Paul Ryplewski recaps a recent 'Office Hours' session with longtime JD Supra friend and client, Laura Hudson, CMO at Ward and Smith....more

Law Firm Content Strategy: How to Use Reader Data to Understand Clients & Broader Market Trends

A study in smart data: see how Clinton Gary's marketing & BD team uses reader data to create meaningful face time with clients and prospects and monitor key movements in key industries....more

How to Use Data to Produce Your Most Successful Law Firm Event

A step by step guide to how data can help your business development and marketing team work with attorneys to create the perfect law firm event....more

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