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Read Consumer Protection updates, news, and legal commentary from leading lawyers and law firms:
Bricker Graydon Wyatt LLP

AI-Based Hiring: 2026 Developments Employers Can’t Ignore

Artificial intelligence (“AI”) is no longer theoretical in employment decisions—it is actively shaping the hiring process in 2026. Recent estimates suggest that 99% of Fortune 500 companies now use AI to filter job applicants...more

Sheppard, Mullin, Richter & Hampton LLP

Ninth Circuit Clarifies the Role of Ambiguity in Applying the Reasonable Consumer Standard in Class Actions

In Panelli v. Target Corp., No. 24-6640, (9th Cir. Apr. 17, 2026), the Ninth Circuit reversed and remanded a district court’s dismissal of a putative class action alleging that the sale of 100% cotton bedsheets with claimed...more

Wiley Rein LLP

Wiley Consumer Protection Download (April 21, 2026)

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DOJ and State of Wisconsin Win Summary Judgment in Action Against Operator of Timeshare Exit Company. On April 20, the FTC announced that the U.S. District Court for the Eastern District of Missouri granted the U.S....more

Holland & Knight LLP

The Rise of Junk Fee Class Actions: What Companies Should Know

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The threat of "junk fee" class action suits – those targeting pricing practices deemed deceptive – is real and growing. These claims have become a high-volume practice area, with class-wide exposure that can reach $10 million...more

Troutman Pepper Locke

State AGs Turn Up the Heat on Payment Processors Over Unauthorized E‑Cigarette Sales

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On April 14, Iowa Attorney General (AG) Brenna Bird, leading a coalition of 13 state AGs, sent a pointed letter to Visa, Mastercard, American Express, and Discover. Their message was clear: payment networks are expected to...more

Seyfarth Shaw LLP

Born on Earth Day: The Chasing Arrows Symbol Turns 56 — and California Rewrites the Rules

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On April 22, 1970, the very first Earth Day was celebrated. In its honor, the Container Corporation of America — then one of the nation’s largest producers of recycled paperboard — sponsored a design contest to symbolize...more

Troutman Pepper Locke

CFPB Finalizes Regulation B Subpart A Rule Largely as Proposed

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On April 22, the Consumer Financial Protection Bureau (CFPB or Bureau) issued its final rewrite of Subpart A of Regulation B (Reg B) under the Equal Credit Opportunity Act (ECOA), which eliminates disparate impact from...more

Goldberg Segalla

New York State Prohibits Employers from Using Credit History in Employment Decisions

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New York State has amended its Fair Credit Reporting Act to prohibit most employers from using credit history information in employment decisions, with the new restrictions taking effect April 18. Employers should take the...more

Troutman Pepper Locke

CFPB’s Draft 2026–2030 Strategic Plan

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On March 13, the Consumer Financial Protection Bureau (CFPB or Bureau) released its draft Strategic Plan for FY 2026–2030 and accepted public comment through April 17. The plan, required under the Government Performance and...more

BCLP

CMA Imposes First Financial Penalty Under New Consumer Powers in Drip Pricing Crackdown - Consumer Businesses Take Note

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The pace of enforcement action in the UK’s revamped consumer regime is picking up. On 15 April 2026,  the Competition and Markets Authority (CMA) announced that it had concluded the first of a number of investigations into...more

Vorys, Sater, Seymour and Pease LLP

Breaking the Credit Barrier: New York Outlaws Credit Checks in Hiring Decisions

Effective April 18, 2026, the New York State Fair Credit Reporting Act makes it an unlawful discriminatory practice for employers, labor organizations, or employment agencies to request or use consumer credit history for...more

Baker Botts L.L.P.

xAI Sues to Enjoin Colorado's AI Act Before June 30 Effective Date

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On April 9, 2026, X.AI LLC ("xAI") filed a complaint for declaratory and injunctive relief in the U.S. District Court for the District of Colorado (X.AI LLC v. Weiser, No. 1:26-cv-01515) against Colorado Attorney General...more

Cooley LLP

FDIC Rescinds Supervisory Guidance on Multiple NSF Fees

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The Federal Deposit Insurance Corporation (FDIC) has rescinded its Biden-era supervisory guidance that cautioned banks against charging multiple non-sufficient funds (NSF) fees on a declined transaction....more

Bergeson & Campbell, P.C.

Texas AG Investigates Lululemon for Potential Presence of PFAS in Activewear

Texas Attorney General (AG) Ken Paxton announced on April 13, 2026, that he issued a Civil Investigative Demand (CID) to Lululemon USA Inc. (Lululemon) as part of an investigation into whether the Company “has misled...more

BakerHostetler

Forever Chemicals and Shifting Deadlines: PFAS Reporting Timelines Delayed by EPA and Minnesota

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Many companies spent the first quarter of 2026 preparing to comply with two separate but equally broad PFAS reporting requirements. The first is EPA’s long-awaited TSCA §8(a)(7) PFAS reporting requirement, currently on its...more

Mitchell, Williams, Selig, Gates & Woodyard,...

Final Rulemaking Package Submitted for California Intervenor and AHB Fairness and Accountability Regulations

On April 20, 2026, California Insurance Commissioner Ricardo Lara submitted the final rulemaking package for the Intervenor and Administrative Hearing Bureau (AHB) Fairness and Accountability regulations (REG-2025-00006) to...more

Alston & Bird

Oregon Opts-Out of Federal Preemption for Certain Consumer Loan Products

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What Happened? On April 7, 2026, Oregon Governor Tina Kotek signed into law Oregon HB 4116 which prohibits out-of-state FDIC insured, state-chartered banks from making consumer finance loans of $50,000 or less to Oregon...more

Polsinelli

Alabama Becomes Latest State to Enact Comprehensive Privacy Law

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Alabama has joined the expanding patchwork of states enacting consumer privacy laws, with a new statute that will require many businesses to reassess how they collect, use and sell personal data. On April 16, 2026, Governor...more

Fisher Phillips

Courts Still Divided on Whether California Privacy Law Applies to Website Tracking: 4 Rulings in 10 Days Highlight Business...

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If you were hoping the courts would offer clarity to the wave of California privacy litigation targeting website tracking technology, four decisions issued in just 10 days this April suggest you may be waiting a while. Four...more

Mayer Brown

FCA Finalises Motor Finance Consumer Redress Scheme

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On 30 March 2026, the FCA published its policy statement (PS26/3) on the Motor Finance Consumer Redress Scheme (the "Scheme"). The Scheme is intended to address historic failings in motor finance agreements which, in the...more

Herbert Smith Freehills Kramer

FDA pushes for broader powers to curb misleading direct to consumer drug advertising

Building on the Trump administration’s efforts to crack down on deceptive direct-to-consumer (DTC) prescription drug advertising, the Food and Drug Administration (FDA) has recently requested new authority from Congress to...more

Klein Moynihan Turco LLP

Proceed With Caution – DNC List Lawsuit Ends With Massive Settlement

Our readers know that making unsolicited telephone calls to consumers whose telephone numbers are on the National Do Not Call registry (“DNC List”) is a big no-no. The latest evidence of this is a class action lawsuit against...more

Fox Rothschild LLP

Employee Privacy Rights Under CCPA: CalPrivacy Calls for Comments

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Among US states, California is the only one that treats employees as full “consumers,” providing them the right to an employee notice and an applicant notice and employee rights. While California enforcement has not yet...more

BCLP

UK Government Targets Subscription Traps: What Businesses Need to Know

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The UK government has announced a significant package of new consumer protection measures to tackle so-called "subscription traps" — subscription arrangements that are difficult to cancel, involve opaque auto-renewals, or...more

Sheppard, Mullin, Richter & Hampton LLP

Ninth Circuit Dismisses Brita Class Action Over Alleged Contaminants, Holding No Reasonable Consumer Would Expect Complete Removal

In Brown v. Brita Prods. Co., No. 24-6678 (9th Cir. Apr. 16, 2026), the Ninth Circuit recently affirmed the dismissal of a putative class action against The Brita Products Company, alleging violations of California’s consumer...more

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