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Poston Communications

News: “5 Modern Strategies to Better Align and Integrate Business Development and Communications to Drive Law Firm Revenue...

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Business development (BD) focuses on identifying and supporting opportunities that align with growth targets and strategic objectives, while communications tailor internal and external messaging to advance these business...more

Legal Internet Solutions Inc.

Your Law Firm’s Website Is Bleeding Money: The 3-Second Drain on Your Bottom Line

In the digital age, your website isn’t just a digital business card — it’s your virtual front door, your first impression, and often your most hardworking employee. While you’re focused on billable hours and case management,...more

Legal Internet Solutions Inc.

8 Essential Law Firm KPIs for Measuring Success in 2025

In an increasingly data-driven world, measuring and monitoring business performance isn’t just helpful – it’s critical to your law firm’s success. The legal industry has witnessed significant shifts since our last deep dive...more

Society54

From Insights to Impact: How Legal Marketing & BD Drive Firm Growth

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For years, legal marketing and business development (MBD) teams have fought against the perception that they are cost centers—essential, but not central to a law firm’s success....more

Good2bSocial

The Ultimate Guide to Content Marketing for Law Firms in 2025

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HubSpot is a powerful CRM platform, and they define content marketing as the “process of planning, creating, distributing, sharing, and publishing content via channels such as social media, blogs, websites, podcasts, apps,...more

Decipher Investigative Intelligence

Beyond the Hire: How Operations Professionals Support Successful Transitions

At this fall’s Decipher Talent Economics Roundtable, hosted by Baker McKenzie in Chicago, we showcased the critical role operations teams play in driving law firm profitability. While investment in human capital (lateral...more

Legal Internet Solutions Inc.

From Guesswork to Growth: Crafting Your Ideal Client Profile (ICP) for 2025

The difference between a thriving practice and one that merely survives often comes down to a single factor: knowing exactly who you serve and how to effectively reach them at the right time with the right messaging....more

Legal Internet Solutions Inc.

Maximize Your Law Firm Marketing ROI with Lead Scoring

Law firms leaders and legal marketing mavens know how important it is to make every marketing effort count but often struggle to wrap their arms around how to evaluate their efficacy. ...more

Good2bSocial

How to Align Marketing and Business Development for Law Firms

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As a law firm, you may face unique challenges within the competitive legal landscape. To succeed, connecting the dots between marketing and business development isn’t just important—it’s essential. When these two functions...more

ClientsFirst Consulting

Top Seven Tips for Law Firm CRM Success in 2025

As law firms move further into the digital age, CRM (Client Relationship Management) systems have emerged as critical tools in the marketing and business development (BD) toolkit....more

Decipher Investigative Intelligence

The Practice Group Leader’s Guide to Growth in 2025

Attracting and retaining talent is the No. 1 issue for practice group leaders, according to a Withum survey of law firm leaders. And sadly, in the same survey, just 36 percent of respondents described their practice group...more

Good2bSocial

Google Analytics 4 for Law Firms

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Google Analytics is a powerful tool that provides valuable insights into your website’s performance. For law firms, this can be a game-changer. In this blog post, we’ll explore how to leverage Google Analytics 4 (GA4) to...more

Omnizant

[Webinar] Social Media Marketing Specialist - October 12th, 2:00 pm - 3:00 pm ET

Omnizant on

From Zero to Hero: How To Get Started With Social Media Marketing for Your Practice - You’ve heard about the power of social media to grow your practice, but you’ve never been able to harness it. Sound familiar? You’re...more

Hsu Untied (by Richard Hsu)

Hsu Untied interview with Mansi Shah, Partner at Kilpatrick Townsend

An interview with Mansi Shah, Partner at Kilpatrick Townsend by Richard Hsu...more

Good2bSocial

Marketing for a Law Firm: 7 Common Mistakes and How to Avoid Them

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Are you troubled by your low return on investments (ROI) despite all your digital marketing efforts? Then, it might be time to reassess your strategies and discover the digital marketing mistakes that are affecting your firm....more

Good2bSocial

What Does the Marketing Team of the Future Look Like for a Law Firm?

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If Doc Brown pulled up in your driveway – flux capacitor intact and full of fuel – and offered you a chance to do anything, learning how to build the law firm marketing team of the future wouldn’t make the top one million...more

Good2bSocial

Top Instagram Growth Tactics for Law Firms

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In the “old days”, Instagram was mainly used by consumer brands. As the platform has evolved and acquired more than one billion global monthly active users, Instagram now offers valuable opportunities for businesses too. Law...more

Good2bSocial

20 Email Marketing Segmentation Strategies Your Law Firm Can Try Today

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Most law firms understand the importance of email to their overall digital marketing strategy. Despite other emerging marketing tactics such as social media, email is still an incredibly effective way to remain top-of-mind...more

Good2bSocial

Podcast Episode 154: Marketing Analytics Trends at Law Firms

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In this episode of the Legal Marketing 2.0 podcast, Guy Is joined by Jason Kennedy. Jason is a marketing operations consultant at Calibrate Strategies, a leading marketing operations consultancy in the legal sector. He is...more

Mitratech Holdings, Inc

Business Intelligence: Insights at the Point of Action

“Data-driven decision making” is easier said than done. It takes a combination of strategic planning and robust technology to transform the vast amounts of raw data at our disposal into information, and transform that...more

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