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Good2bSocial

6 Ways to Actually Track Your Law Firm’s Social Media ROI

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As a legal marketer, you already understand that social media brings value to your law firm. But how do you actually track the return on investment (ROI) of your efforts? How can you attribute your social media marketing...more

Good2bSocial

How Can LinkedIn Help with Brand Awareness for Law Firms?

Good2bSocial on

In the legal industry, where competition is fierce and trust is paramount, brand awareness is essential. Clients and referral partners often choose firms based on reputation, expertise, and visibility. LinkedIn, as the...more

Firesign | Enlightened Legal Marketing

How Small Businesses Hire Lawyers, Part 1: Before The Legal Need

Firesign | Enlightened Legal Marketing on

From startups to multigenerational enterprises, there’s considerable opportunity for lawyers to serve small businesses – but little attention given to the demographic. Much of the legal press is concentrated on the...more

International Lawyers Network

Lawyers: What's the One Thing that Makes Clients Care About Your Content?

International Lawyers Network on

Recently, Greentarget and Zeughauser Group released their annual results for the 2019 State of Digital & Content Marketing Survey. I had the chance to chat with Greentarget President and Founding Partner, John Corey, about...more

Ary Rosenbaum - The Rosenbaum Law Firm P.C.

Retirement Plan Advisors Advantage - February 2019

Ary Rosenbaum - The Rosenbaum Law Firm P.C. on

Lessons For Plan Providers From The Impending Death Of Sears. What you need to learn. Before there was Amazon.com, there was Sears. Whether it was through their catalog or their department stores, it was the place to be...more

McManis Faulkner

Countdown to New Year’s: A LinkedIn Checklist

McManis Faulkner on

It has been quite a year! Before you start planning for 2019, give yourself some time to look back on all that you have done this year and make sure it is reflected on your LinkedIn profile. After all, when someone googles...more

Blattel Communications

Political Discourse and Professionalism

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We’ve been part of numerous professional services client discussions where the question asked is, “Can I discuss politics on social media?” The answer we generally give is, “No,” as one always risks losing favor from the...more

Robins Kaplan LLP

Social Media and Practice: Questions Attorneys Should Ask Now

Robins Kaplan LLP on

Social media users number in the billions. Facebook counts over 1.4 billion users, LinkedIn has 347 million members, Instagram has 300 million, Twitter has nearly 290 million, and YouTube reports more than a billion users....more

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