Law School Toolbox Podcast Episode 478: Quick Tips -- LinkedIn Best Practices for Law Students
Marketing Minute Video with NP Strategy: How to Reach More of the Right People on LinkedIn
Podcast Episode 173: Back to Basics: LinkedIn Fundamentals for Attorneys and How to Level-Up
Podfest Expo 2023 – Nancy Barrows – Strategies for Using LinkedIn
[BEHIND THE SCENES] Your LinkedIn Bio Is Not Just A Placeholder For Your Online Bio.
[LEGAL MARKETING MOMENTS] LinkedIn Is Not Just A Placeholder For Your Online Bio
Former Big Law B2B lawyer gets 3-4 clients/month via LinkedIn - Legally Contented Ep. 10 - Laura Frederick
[LEGAL MARKETING MOMENTS] Lawyers, How To Grow Your Practice: Find The Course, Then Stay The Course
[LEGAL MARKETING MOMENTS] Lawyers & LinkedIn: Here Are 4 EASY Ways For You To Repurpose Existing Content
[LEGAL MARKETING MOMENTS] LinkedIn: Lawyers, Should You Turn On The New Creator Mode?
[LEGAL MARKETING MOMENTS] New LinkedIn Features That Might Be Available Even If You Don't Have Creator Mode Turned On
[LEGAL MARKETING MOMENTS] 2 Recent LinkedIn Updates I Want You To Pay Attention To
[LEGAL MARKETING MOMENTS] What Are Social Media Pods and Should You Join Them?
Leveraging LinkedIn to Develop Business, Attract Top Talent, and Become a Thought Leader: On Record PR
[LEGAL MARKETING MOMENTS] LinkedIn Updates: 3 Cs and a P
[EP. 53] LinkedIn Changes That Will Help You Stand Out
Lawyers, Should You Automate LinkedIn Activity?
LinkedIn: How To "Tickle" The Algorithm So Your Content Shows Up In The Newsfeed
LinkedIn: How To Work Within The Algorithm So Your Content Shows Up In The Newsfeed
LinkedIn, from Beginner to Mastery, with Callie Schweitzer of LinkedIn —Thought Leadership Project
Google removed its organizational ban on the use of AI for weapons and surveillance systems. The change eliminates key portions of the tech giant’s AI Principles that banned such uses. These principles, established in 2018,...more
As a legal marketer, you already understand that social media brings value to your law firm. But how do you actually track the return on investment (ROI) of your efforts? How can you attribute your social media marketing...more
SEO is about much more than web content. By optimizing your firm’s social media presence, you can actually increase your site’s discoverability and visibility across the internet. In this post, we’re explaining how social...more
When it comes to blogging, many lawyers and legal marketers focus most of their time on creating quality content for their own website. While this is an important aspect to any content marketing strategy, it’s also important...more
You’ve been on your marketing game: communicating consistently, following up, executing with purpose. And it’s working. New matters are coming in, and your team is at (or over) capacity for the foreseeable future....more
LISI’s own Communications Manager + Legal Content Writer, Julie Ackerman, joins host Taryn Elliott, Director of Client Success + Marketing, for the next installment of LISI’s News + Views + To Dos series....more
If obtaining new business and contributing to your firm’s bottom line is part of your job, then you already know that digital marketing is crucial to growth. Digital marketing in all its forms is essential to appealing to the...more
Be so prolific with your content marketing and thought-leadership marketing that you unlock the Cumulative Effect of Content. We often tend to think about content marketing and thought-leadership marketing as a series of...more
Marketing can look different based on the size of the law firm. The unfortunate truth is that big law firms have much more time, resources, and experience to market in significant ways. That doesn’t mean that small firms...more
The more active you hope to be online, the more important it is for you to have a personal brand established. Social media activities, various websites or online portfolios, blogging, and other digital efforts all contribute...more
Networking requires energy and can feel “icky” at times, but putting it into practice in your daily life can increase your comfort and help you build connections with new people you meet....more
Digital marketing can do incredible things for your law firm. The downside is that everyone knows that by now. The online space is crowded with attorneys marketing their practice. So how can you increase your law firm’s...more
Almost everyone can agree that a freshly baked cookie’s buttery, sweet, and sometimes chocolatey aroma is intoxicating. In marketing, fresh “cookies” can be equally as satisfying, if not more, for your law firm’s prospect of...more
After months of litigation, Zoom Video Communications has agreed to pay $85 million to settle a proposed class action pending in the United States District Court for the Northern District of California....more
We know and are comfortable with the idea that the legal industry is a business of relationships. Lawyers do good work, their clients talk about it (hopefully) and that brings them other clients. That’s the basic principle...more
Few issues keep executives awake at night more than Privacy and Data Security. New regulations and threats alike are plentiful, varied, and evolving. The rate of change for cybersecurity and information governance continues...more
Last week, the EEOC released its 2016 Annual Performance and Accountability Report. In fiscal year 2016, which ended September 30, the agency won $482.1 million for workers and resolved 97,443 charges—6.5 % more than it...more
The Internet of Things is apparently to blame for the Web outage that paralyzed the online world earlier this month. Justin Timberlake took down his “ballot selfie” from Instagram after Tennessee authorities made clear...more
The California Supreme Court agreed to hear Yelp’s case arguing that requiring the company to remove a one-star review of a law firm “creates a gaping hole” in the immunity that shields internet service providers from suits...more
Last week, former FOX News anchor Gretchen Carlson filed a sexual harassment suit against her boss, Roger Ailes. Ms. Carlson’s complaint makes a number of allegations, including quid pro quo harassment, and was filed against...more
Cisco has estimated that there will be 50 billion Internet of Things (IoT) devices connected to the Internet by the year 2020. IoT has been a buzzword over the past couple of years. However, the buzz surrounding IoT in the...more
Facebook. Twitter. LinkedIn. YouTube. Blogs. Email. Texts. Social media and the “E-Workplace” have become a fact of life for all employers. Companies have learned that these social media sites can be powerful marketing tools,...more
It’s often said that, when it comes to regulating technology, U.S. laws aren’t up to speed. That includes U.S. trusts and estates laws, which, in many cases, do not say much about what happens to your digital assets after you...more
..Big Brother isn’t just watching. A single mother in upstate New York was surprised to find that she had a Facebook page in her name, complete with photos of her, her son, and her niece. She hadn’t actually set up the page....more
In the last ten years, the number of US companies started by foreign-born entrepreneurs has skyrocketed. From Google, Facebook, LinkedIn, Zip Car and Tesla, foreign-born founders created some of the most successful US...more