News & Analysis as of

Marketing Perspectives Corporate Counsel LMAMKT

Follow this channel for all manner of insights and thought leadership on marketing, communications, and business development for lawyers and law firms today. Writers in this series include law... more +
Follow this channel for all manner of insights and thought leadership on marketing, communications, and business development for lawyers and law firms today. Writers in this series include law firm marketers, attorneys, coaches, consultants, vendors, and others with an expertise to share. less -
JD Supra Perspectives

Voice of the Client – Comments & Takeaways from a Thomson Reuters General Counsel Panel

JD Supra Perspectives on

Eric Dewey shares his notes, and valuable General Counsel insights, from the 30th Annual Thomson Reuters Marketing Partners Forum....more

Beacon Insights by JD Supra

Popular Reads on JD Supra

A recap of some of the most well-read news, analysis, and commentary published on JD Supra during April, 2021. Good work, smart folks....more

Beacon Insights by JD Supra

Popular Reads on JD Supra

A recap of some of the most well-read posts published in JD Supra channels during August, 2020....more

JD Supra Perspectives

The Care and Feeding of a New Kind of Customer: Working with Legal Departments of the Future [Q&A]

JD Supra Perspectives on

Q&A with NetApp's Connie Brenton and Emily Teuben on how legal departments of the future need to respond to and serve a new type of client....more

JD Supra Perspectives

How Brand Development Increases the Value of Your Corporate Legal Department

JD Supra Perspectives on

Marketing and branding are terms typically not connected to legal departments. It's time to change this. ...more

JD Supra Perspectives

The Skinny on Legal Sales Roles? LSSO Raindance 2019 Recap

JD Supra Perspectives on

A legal sales executive's role easily translates to added value for both internal and external clients....more

JD Supra Perspectives

Enhancing Client Service Through Communication & Character - The CoachIN Podcast with Edward Bender, SCHA

JD Supra Perspectives on

Listen to Rich Bracken in this CLIENTSpeak conversation with Edward Bender, General Counsel & Executive Director of Regulatory Affairs with the South Carolina Hospital Association. Edward, a former attorney at a South...more

JD Supra Perspectives

Voice of the Client: 10 Ways to Achieve Alignment Between In-House and Outside Counsel

JD Supra Perspectives on

Gonzalo Ruiz, formerly of The Coca-Cola Company and Sony, with a perspective on the ideal working relationship between in-house and outside counsel....more

JD Supra Perspectives

The Big Four Bring Competitive Pressure to a Legal Industry That Desperately Needs It

JD Supra Perspectives on

Matt Fawcett with an in-house perspective, or: "The (Big) Four Horsemen of the (BigLaw) Apocalypse."...more

JD Supra Perspectives

Investing in the Relationship: Making Legal Collaboration Work in 2018

JD Supra Perspectives on

In-house perspective: a competitive advantage for law firms may be the ability to collaborate instead of compete....more

Stefanie Marrone Consulting

What Do General Counsel Want From Outside Counsel? 9 Client-Focused Takeaways From the LMA NY GC Forum

Stefanie Marrone offers a client-centric recap of the recent General Counsel forum hosted by the LMA in New York City. Includes actionable takeaways....more

Legal Marketing Association (LMA)

Voice of the Client: Ama Romaine, General Counsel, Johns Hopkins University Applied Physics Laboratory

The LMA's ongoing 'Voice of the Client' series turns to Ama Romaine, GC at Johns Hopkins University Applied Physics Laboratory for in-house insights....more

JD Supra Perspectives

CLOC: A Breath of Fresh Air in the Evolving Legal Landscape

JD Supra Perspectives on

It might have taken almost a decade to happen, but here it is....more

JD Supra Perspectives

Duly Noted: What In-House Attorneys Want From Outside Counsel

JD Supra Perspectives on

Voice of the client. Notes from the 5th annual In-House Summit, a GC panel hosted in Palo Alto, California, by the LMA Silicon valley City Group....more

JD Supra Perspectives

Enhancing Client Value through Predictive Analytics - The Inside Story

JD Supra Perspectives on

Large law firms are increasingly realizing that they possess massive amounts of data that they could use proactively — if they knew what to do with it....more

16 Results
 / 
View per page
Page: of 1

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:
*By using the service, you signify your acceptance of JD Supra's Privacy Policy.
- hide
- hide