Marketing Perspectives, Professional Development

Hsu Untied interview with Dean Fealk, Partner at DLA Piper
Hsu Untied interview with John Wayne Horton, Partner at Lowenstein Sandler
Market Leaders Podcast Episode 96: “Cultivating Client Trust: The Intersection of Law, Sales, and Business Development” with Guest Sian Story
Trish Lilley on How to Build Influence & Gain Buy-In for Change: Passle CMO Series Live Podcast
Karen Wilcox of Marketing Speaks on The Unique Roles of CMOs and BDMs in Program Rollouts - Passle's CMO Series Podcast
Five rules for building trust with the audience so you can build a following
Jose Casal Reflects on Living His Father's Dream and Creating a New Hispanic Culture in the U.S.
Jim Newell & Liz Lockett of Buchanan Ingersoll & Rooney on Cultivating Collaboration: Buchanan's Secrets to Success - Passle's CMO Series EP155
How to Build Your Website with a Unique Point of Difference - Episode 4 of Passle's CMO Series Digital Masterclass
Thought leadership is a potent client service tool you didn't know you had
Leor Franks of Kingsley Napley on Stepping Up: The Journey from CMO to Board-Level Strategist - Passle's CMO Series Podcast EP154
Hsu Untied interview with Laurie McNamara, Partner at Wilson Sonsini
Taking the Pulse of the Legal Industry Using High-Level Data: On Record PR
How Thought Leadership Determines Digital Success - Episode 3: Passle's CMO Series Digital Masterclass
Here's why Costco should inspire your thought leadership efforts
Hsu Untied interview with Scott Luftglass, Partner at Fried Frank
Hsu Untied interview with Eric Sibbitt, Partner at Paul Hastings
EP2 CMO Series Digital Masterclass: Placing Thought Leadership At The Heart Of Your Online Brand
Tim Mullane of Wilson Elser on How to Align Budgets with Your Firm’s Growth Strategy - Passle's CMO Series Podcast
Hot Topics in International Trade - Managed Services and FTZs

On Leadership, Personal Branding, and Content Strategy – ‘Office Hours’ Recap with Heather Morse

JD Supra Perspectives on 9/23/2024

From Paul Ryplewski: my latest 'Office Hours' recap is brought to you courtesy of the generous insights and deep experience of Heather Morse, CBDO at McGlinchey Stafford and longtime client and friend to me and JD Supra....more

Hsu Untied interview with Dean Fealk, Partner at DLA Piper

Hsu Untied (by Richard Hsu) on 9/20/2024

An interview with Dean Fealk, Partner at DLA Piper by Richard Hsu...more

Hsu Untied interview with John Wayne Horton, Partner at Lowenstein Sandler

Hsu Untied (by Richard Hsu) on 9/19/2024

An interview with John Wayne Horton, Partner at Lowenstein Sandler by Richard Hsu...more

Jose Casal Reflects on Living His Father's Dream and Creating a New Hispanic Culture in the U.S.

Holland & Knight LLP on 9/16/2024

Holland & Knight's Diversity Council and Hispanic Affinity Group are proud to celebrate Hispanic Heritage Month and pay tribute to the generations of Hispanics who have enriched America's history and continue to play a role...more

Thought leadership is a potent client service tool you didn't know you had

Copo Strategies + Law Firm Editorial Service on 9/4/2024

In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains how thought leadership can be a client service tool that allows attorneys to answer their clients' questions and concerns...more

How Marketing to Other Lawyers Can Grow Your Legal Practice

Stefanie Marrone Consulting on 9/3/2024

It’s easy to get caught up in client work and forget about one of the most powerful growth tools right in front of you—other lawyers. Stefanie Marrone explains what to do....more

Thought Leadership, Strategic PR, and Creating Content that Connects with the Media – an Office Hours Recap

JD Supra Perspectives on 9/3/2024

Paul Ryplewski shares a recap of a recent PR/Comms conversation with Paula Zirinsky (of Zirinsky Strategy) and Lydia Bednerik Neal (of Blattel Communications)....more

Leor Franks of Kingsley Napley on Stepping Up: The Journey from CMO to Board-Level Strategist - Passle's CMO Series Podcast EP154

Passle on 8/29/2024

Transitioning from CMO to Board-Level Strategist is a key career shift, expanding responsibilities and influence. In this episode of the CMO Series Podcast, Charles Cousins welcomes Leor Franks, Chief Business Development &...more

Hsu Untied interview with Laurie McNamara, Partner at Wilson Sonsini

Hsu Untied (by Richard Hsu) on 8/28/2024

An interview with Laurie McNamara, Partner at Wilson Sonsini by Richard Hsu...more

How Lawyers Can Start Posting on LinkedIn With Confidence

Stefanie Marrone Consulting on 8/27/2024

Stefanie Marrone explores why posting on LinkedIn matters for lawyers, addressing common concerns that might be holding you back and providing practical tips to help you get started....more

Client Onboarding: A 4-Stage Process

IR Global on 8/19/2024

An Accounting business based in Perth, Australia is taking on a lot of new Clients. That’s good… but they weren’t doing a great job of onboarding these new Clients. So they revisited and documented processes related to...more

5 Ways Small and Midsize Law Firms Can Win More Pitches (and Improve Realization Rates)

JD Supra Perspectives on 8/16/2024

Mike Mellor: Smaller law firms can significantly increase their chances of competing with large “Goliaths” by bringing an industry focus, maximizing their digital footprint, building processes and systems around the...more

Hsu Untied interview with Scott Luftglass, Partner at Fried Frank

Hsu Untied (by Richard Hsu) on 8/12/2024

An interview with Scott Luftglass, Partner at Fried Frank by Richard Hsu...more

Hsu Untied interview with Eric Sibbitt, Partner at Paul Hastings

Hsu Untied (by Richard Hsu) on 8/9/2024

An interview with Eric Sibbitt, Partner at Paul Hastings by Richard Hsu...more

Six ways thought leadership can support your law firm’s strategic plan

Copo Strategies + Law Firm Editorial Service on 8/8/2024

Because of its versatility, thought leadership can play a pivotal role in helping law firms execute on their strategic plans. Many law firms have strategic plans that cover how their attorneys (and executives) want to grow...more

Hsu Untied interview with Tim Best, Partner at Gibson Dunn

Hsu Untied (by Richard Hsu) on 8/6/2024

An interview with Tim Best, Partner at Gibson Dunn by Richard Hsu...more

Building a Prosperous Future for Law Firms: On Record PR

Furia Rubel Communications, Inc. on 8/5/2024

In this episode of On Record PR, Gina Rubel goes on record with succession consultant David Wood to discuss implementing programs that secure the prosperity of law firms for future leadership....more

Science can't clone you, but your thought leadership content can

Copo Strategies + Law Firm Editorial Service on 8/5/2024

In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains how our thought leadership content allows us to be in multiple places at once, and how it works for us 24 hours a day, 7...more

Hsu Untied interview with Joe Meckes, Partner at Squire Patton Boggs

Hsu Untied (by Richard Hsu) on 8/2/2024

An interview with Joe Meckes, Partner at Squire Patton Boggs by Richard Hsu...more

Four ways your thought leadership is a compounding asset

Copo Strategies + Law Firm Editorial Service on 7/31/2024

Thought leadership is a marketing and business development asset whose value compounds over time by growing your network, supporting your business development efforts, and building trust with your audience....more

Lee Grunnell of Womble Bond Dickinson on The Importance Of Advertising in Professional Services - Episode 150 of the Passle CMO...

Passle on 7/30/2024

In the world of B2B professional services, advertising is frequently one of the least utilized marketing tools. Earlier this year, Thompson Reuters published their "State of Global Legal Marketing & BD" report, revealing that...more

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