Litigation Communications Strategies for High-Stakes Cases: On Record PR
What Law Firm Clients Really Want: Relationships, Reputation, and Responsiveness - On Record PR
Thought leadership as a secret crisis management weapon?!
Managing Internal Expectations in Divisive Times: On Record PR
When DE&I Are Under Attack: On Record PR
When Law Firms Become Political Targets: On Record PR
The Weight of Your Word: The High Stakes of Public Statements - On Record PR
Politics & Society: Should Law Firm Leaders Weigh In? - On Record PR
Federal Update – 2025 A Political Patchwork of Possibility
Work This Way: A Labor & Employment Law Podcast - Episode 36: Crisis Communications for Employers with Heather Matthews of NP Strategy
Meeting the Needs of General Counsel: Beyond the Basics of Legal Advice - On Record PR
The Evolving Relationships of In-House Counsel and Law Firms: On Record PR
Navigating Nuances in the Global Legal Market: On Record PR
Marketing Minute Video with NP Strategy: Incorporating Political Intelligence into Your PR Strategy
Serving the Diverse Needs of Children through Education Law: On Record PR
Studying the Global Legal Market to Keep Businesses Ahead of the Curve: On Record PR
Collaborating with Clients to Deliver Exceptional Service: On Record PR
The Briefing: Defamation by Docudrama – Inventing Anna ARCHIVE (Podcast)
The Briefing: Defamation by Docudrama – Inventing Anna ARCHIVE
Marketing Minute Video with NP Strategy: How to Navigate a Crisis
Your law firm likely aspires to be considered the leading authority in your practice area. The challenge is that with so many people competing for this recognition, it can take time to stand out from the crowd. ...more
Business development (BD) focuses on identifying and supporting opportunities that align with growth targets and strategic objectives, while communications tailor internal and external messaging to advance these business...more
Gina Rubel and Jennifer Simpson Carr unpack what clients are truly looking for from their outside counsel today, drawing directly from the candid insights shared during last week’s General Counsel panel at the Legal Marketing...more
Let’s get it out of the way: Referrals still reign supreme when it comes to getting new clients. In the 2025 edition of Greentarget and Zeughauser Group’s survey of decision-makers, “recommendations from sources you trust” is...more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains how thought leadership can be a proactive—and effective—crisis management tool for lawyers and law firms who are prolific...more
In this episode of On Record PR, Jennifer Simpson Carr and Sarah Larson discuss how firm leaders can navigate the fast-changing landscape, manage internal expectations, and communicate effectively with stakeholders....more
Thought leadership can do more than help you market yourself and build your book of business. It can make you a better networker. There’s a transformative benefit to regularly producing thought leadership content that no...more
In this episode of On Record PR, Gina Rubel goes on record with Phil Goldberg, Office Managing Partner at Shook, Hardy & Bacon, to discuss the importance of crafting compelling messaging around litigation. Phil manages Shook,...more
In the legal industry, you’re essentially selling your knowledge. It’s important to create credible content that positions you as a thought leader -both to generate leads and to prove your trustworthiness. However, too many...more
In this episode of On Record PR, Jennifer Simpson Carr goes on record with Daniel Clarke, Senior Business Development and Clients & Markets Manager at Kennedys CMK, to discuss navigating the nuances of client service and...more
The social media landscape is a dynamic space that constantly reshapes how we connect and share information. The inception of Bluesky—a decentralized, open-source social networking service initiated by Jack Dorsey—is one such...more
In this episode of On Record PR, Jennifer Simpson Carr goes on record with Jeseñia Brown, Senior Manager of Pro Bono and Corporate Social Responsibility at Shearman and Sterling, to discuss the most effective ways to maximize...more
In this episode of On Record PR, Jennifer Simpson Carr goes on record with Charlène Gisèle, a high-performance coach, to discuss how executives, attorneys and high-performing professionals can avoid burnout, achieve their...more
What is SEO and Why Should Law Firms Use It? Search engine optimization (SEO) describes the tactics and strategies for optimizing a website to improve visibility on organic search. Search engine rankings are crucial for...more
Date: October 18, 2023 If you’re wondering how to grow your law firm, the key lies in promoting it effectively. To generate new leads and increase brand awareness, it’s essential to make your firm’s name stand out in the...more
Search Engine Optimization (SEO) is an in-depth facet of digital marketing. In fact, there are four main types of SEO that you should be focusing on within your law firm’s overall SEO strategy. Throughout this article, we...more
[Listen to this episode on Apple Podcasts, Spotify, or Amazon: https://podcasts.apple.com/us/podcast/legally-contented/id1612322032 https://open.spotify.com/show/3WfCyY0cbL1Mc4SfBWbr30 ...more
In the current digital age, having a strong online presence is essential for most businesses – including law firms. However, with stiff competition in the legal industry, it can be challenging to stand out from other firms....more
Happiness is a deeply fulfilling and enriching emotion that can be attained through various means, but one of the most profound sources of happiness is found in giving of yourself. When you extend your kindness, generosity,...more
Public Relations (PR) involves effectively communicating your business’s message to an intended audience. In order to achieve this, it is crucial to have a focused approach and to define your target audience. For example, if...more
Date: December 1, 2022 As digital marketing evolves, the efforts and goals of different departments are beginning to align. While businesses often keep their SEO and public relations initiatives separate, both efforts can be...more
In this episode of On Record PR, Gina Rubel goes on record with Marsha Redmon to discuss how executives and lawyers can become powerful presenters. A former practicing attorney and an award-winning TV journalist, Marsha is...more
Hi podcast listeners. It’s Robyn Addis, Chief Operating Officer and Chief Marketing and Business Development Officer at LISI, here for this week’s episode of LISI’s All The Things Podcast, One More Thing. This week I’m joined...more
In this joint episode of On Record PR and Legal Internet Solutions Incorporated (LISI)’s All the Things podcast, Gina Rubel goes on record with LISI COO and CMBDO Robyn Addis to talk about the latest trends impacting the...more
In this joint episode of On Record PR and Legal Internet Solutions Incorporated (LISI)’s All the Things podcast, Gina Rubel goes on record with Robyn Addis, COO and CMBDO of Legal Internet Solutions Incorporated, to talk...more