This Am Law 200 partner is using Twitter to build his practice and authority - Legally Contented podcast
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Law Brief®: Rich Schoenstein and Robert Heim Discuss Musk v. Twitter
Compliance Into The Weeds - Cyber Security Failures Alleged in Mudge Whistleblower Compliant
The Woody Report - Twitter v. Elon Musk
SPECIAL EDITION: NEWS + VIEWS + TO DO’S | ERIN HIGGINS, CONN KAVANAUGH
Everything Compliance - The Elon Etc Edition
Compliance Into The Weeds - Musk Pulls U-Turn on Twitter Board
Podcast - The Briefing from the IP Law Blog: Miami Dolphins Coach Plays Defense Against Sports Psychologist’s Copyright Infringement Lawsuit
The Briefing From the IP Law Blog: Miami Dolphins Coach Plays Defense Against Sports Psychologist’s Copyright Infringement Lawsuit
Extending into Other Media | Texas Appellate Law Podcast
Trump vs. Twitter: The Feud Over Section 230 and Online Censorship
Day 19 of One Month to More Effective Continuous Improvement-Use of Social Media for Continuous Improvement
Episode 20: What Makes Employment Cases Go Viral...
Four Apps in Four Minutes: Shannon Warren On Useful and Fun Apps for Lawyers
Video Sharing App Vine Hit with Takedown Notice from Prince
Serving Legal Documents Through Social Media
Jaffe Sees 'A Lot' of IPOs in 2013 'Pipeline'
Nina Totenberg: SCOTUS Secrets, Leaks & Pizza with Scalia
In the bustling online ecosystem, social media stands not just as a platform for connectivity, but also as a powerful tool for law firms. By understanding the nuances of different social media networks and tailoring content...more
SEO is about much more than web content. By optimizing your firm’s social media presence, you can actually increase your site’s discoverability and visibility across the internet. In this post, we’re explaining how social...more
On July 3, a new app called Threads appeared on the App Store with a release date of July 6 being planned. Threads is a new social media platform developed by Meta, Facebook and Instagram’s parent company, which is being...more
In today’s digital age, social media has become an integral part of business marketing, customer service, and reputation management strategies. Establishing an authentic online presence is crucial, and one way to enhance...more
Learning how to measure your law firm’s success on social media can be tricky business. There are a lot of numbers and terms to sort through. Making things even more confusing, different platforms report those numbers in...more
Social media is an integral part of most people’s daily lives. It’s certainly grown in importance as part of the marketing mix. Though there are a lot of benefits to using free functionality on social media, paid social media...more
A large part of social media strategy involves writing. Unfortunately, many people don’t enjoy writing and even the savviest digital marketers don’t always consider themselves strong writers. Fortunately, there are a few best...more
Social media makes up a significant portion of today’s marketing activity, with paid social media advertising representing a large chunk of marketing budgets. In fact, in 2022, ad spending on social media reached over $173...more
Chances are, as a law firm marketer, events are part of your marketing mix. Whether entertaining clients at a golf event, displaying your attorney’s knowledge at a conference, networking, or getting your brand out there is...more
Social media is essential to your marketing strategy. Not only will it help gain exposure for your business and increase traffic to your website, but it will also generate conversation about your brand and services. In this...more
When it comes to setting up a social media presence, one of the areas that most lawyers overlook is the bio section of the various social platforms. The bio section is often filled out almost without a thought, in haste, and...more
In today’s digital age, social media is not only a powerful tool to connect with people but also a keystone for building trust for your firm. Nowadays, the average consumer checks reviews and likes on Linkedin, Facebook,...more
All social media posting is not created equal. The content of your posts, the makeup of your audience, and other factors – like timing – can make a big difference in your online awareness and engagement. Data has shown that...more
March 15, 2022 | Blog Hi, everyone. I’m Kristyn Brophy, Director of Client Strategy at LISI, where we help lawyers, law firms, and legal service professionals excel in their marketing initiatives and strategy. Today, I want...more
Social media is one of the most powerful digital marketing tools available today, and we all know we need to be using it. Having an active presence on the major platforms (LinkedIn, Facebook, Twitter, Instagram, etc.) will...more
Holland & Knight hosted Michael Ostheimer, a senior attorney for the Federal Trade Commission (FTC), for a webinar presentation on Oct. 17, 2019. Mr. Ostheimer has been with the FTC for nearly three decades, currently serving...more
Recently, the Federal Trade Commission (“FTC”) and the U.S. Food & Drug Administration (“FDA”) issued joint warning letters to four sellers of e-liquids, the nicotine “juice” used in vaping regarding their use of social media...more
I always say that social media helped build my career as an ERISA attorney. Without Linked and the articles I write on JDSupra, I would have starved a long time ago when I went on my own. Social media should be a wonderful...more
Social media offers powerful tools to help attorneys build relationships and promote themselves. It also offers a host of ethical traps. This article: 1. Outlines ethical pitfalls attorneys face when promoting themselves...more
If professional services firms really care about their content readers and their long-term value proposition to them, I urge them to consider this concept: Slow News. This is content that has taken time to develop, that has...more
After British police unsuccessfully tried to get the blogging platform WordPress.com to remove offensive and threatening posts, the deputy leader of the UK’s Labour Party vowed to urge changes that would make the country’s...more
Influencer marketing is the popular practice of using individuals with large social media audiences—known as "influencers"—to advertise products and services through their social media accounts....more
Without Google’s permission, Burger King ended one of its television commercials with a statement designed to automatically cause Google Assistant devices to read a list of the Whopper’s ingredients out loud. Having passed...more
Influencer marketing saw explosive growth in 2016, with 86% of marketers having used the tactic, 94% of whom found it effective. In 2016, most marketers spent between $25,000 to $50,000 per influencer marketing program, which...more
In the ongoing effort to reach the hearts and minds of consumers, brands are increasingly looking beyond the traditional media outlets of radio, print and television. The recent meteoric rise and diversity of social media...more