Celebrating leading female voices during Women’s History Month and beyond, we caught up with a brilliant group of women in professional services marketing and business development to hear how they have built successful...more
On the second episode of CMO Series REPRESENTS, we continue the conversation with leading women in professional services marketing. This week, we discuss the importance of bringing your authentic self to the workplace.
We’re...more
This Thanksgiving, Passle are celebrating and giving thanks to their CMO Series guests as they share their gratitude to the people in their lives that have helped them succeed in their legal marketing and business development...more
Marketing and BD professionals have a wealth of tools and channels at their fingertips to create and share valuable thought leadership with their intended audience.
But what is often missing is the structure, strategy and...more
Increasingly sophisticated CRM systems and data tools mean firms are now able to take a truly data-led approach to their marketing and business development activities. But with more data available than ever before, creating...more
We’re celebrating 50 episodes of the CMO Series podcast with a bumper edition featuring some of the key themes and conversations we’ve had with the world’s top legal Marketing and Business Development leaders over the past...more