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Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and... more +
Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and others with deep experience in biz dev for legal professionals  less -
Good2bSocial

Optimizing Social Media for Law Firms: What Content to Post on Each Platform

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In the bustling online ecosystem, social media stands not just as a platform for connectivity, but also as a powerful tool for law firms. By understanding the nuances of different social media networks and tailoring content...more

Good2bSocial

8 Tips for Lawyers on Writing the Perfect Social Media Bio

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When it comes to setting up a social media presence, one of the areas that most lawyers overlook is the bio section of the various social platforms. The bio section is often filled out almost without a thought, in haste, and...more

Good2bSocial

Social Media SEO for Law Firms: How to Rank Higher on Social Media & Google

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SEO is about much more than web content. By optimizing your firm’s social media presence, you can actually increase your site’s discoverability and visibility across the internet. In this post, we’re explaining how social...more

Firesign | Enlightened Legal Marketing

How Small Businesses Hire Lawyers, Part 2: When A Legal Need Arises

From taxes to torts, there’s considerable opportunity for law firms to serve the nation’s 33 million small businesses, a demographic with the potential to generate upwards of 420 million legal matters each year. But this...more

Good2bSocial

Social Media Algorithms for Law Firms: What Legal Marketers Need to Know

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The power of social media cannot be denied, but the landscape is complex and constantly changing. It’s easy to get frustrated with the various algorithms that control how much of your messaging gets to the masses. Every major...more

Good2bSocial

Social Media For Law Firms: Strategies for Success

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Social media is an integral part of today’s digital landscape, and it comes with some unique advantages. For one thing, you don’t have to spend a lot to see serious benefits. The more comfortable you are with social media,...more

Omnizant

[Webinar] Social Media Marketing Specialist - October 12th, 2:00 pm - 3:00 pm ET

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From Zero to Hero: How To Get Started With Social Media Marketing for Your Practice - You’ve heard about the power of social media to grow your practice, but you’ve never been able to harness it. Sound familiar? You’re...more

Good2bSocial

Understanding Social Media Metrics For Your Law Firm

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Learning how to measure your law firm’s success on social media can be tricky business. There are a lot of numbers and terms to sort through. Making things even more confusing, different platforms report those numbers in...more

Good2bSocial

Determining if Paid Social Media Is Right For Your Law Firm

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Social media is an integral part of most people’s daily lives. It’s certainly grown in importance as part of the marketing mix. Though there are a lot of benefits to using free functionality on social media, paid social media...more

Good2bSocial

Writing For Social Media – Tips & Trends for Law Firms

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A large part of social media strategy involves writing. Unfortunately, many people don’t enjoy writing and even the savviest digital marketers don’t always consider themselves strong writers. Fortunately, there are a few best...more

Good2bSocial

The Benefits of Investing in Paid Social Media

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Social media makes up a significant portion of today’s marketing activity, with paid social media advertising representing a large chunk of marketing budgets. In fact, in 2022, ad spending on social media reached over $173...more

Legal Internet Solutions Inc.

Three Things: Tips + Tricks to Up Your Social Media Game

Social media is essential to your marketing strategy. Not only will it help gain exposure for your business and increase traffic to your website, but it will also generate conversation about your brand and services. In this...more

Good2bSocial

Lead Generation for Lawyers: The Best Campaigns for Every Channel

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Lead generation for lawyers is one of the most important things you can spend time on. There’s no one-size-fits-all approach. Instead, savvy marketers will create a strategy based on proven channels and an effective...more

Legal Internet Solutions Inc.

5 Things to Consider When Advertising Attorney Awards

Awards announcements seem to saturate attorney marketing. Although publicizing an award can be a great opportunity to advertise yourself and your firm, it should be done with care and purpose. Keep reading for five things to...more

Good2bSocial

7 Tips for Lawyers on Writing the Perfect Social Media Bio

Good2bSocial on

When it comes to setting up a social media presence, one of the areas that most lawyers overlook is the bio section of the various social platforms. The bio section is often filled out almost without a thought, in haste, and...more

Good2bSocial

Law Firm Social Media Strategy: The Ultimate Checklist

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Having a social media presence has become an essential part of doing business in the modern world. A law practice that isn’t interacting with the public on at least one or two social media platforms is as good as invisible....more

Good2bSocial

Social Media for Lawyers: 10 Ways to Build Trust

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In today’s digital age, social media is not only a powerful tool to connect with people but also a keystone for building trust for your firm. Nowadays, the average consumer checks reviews and likes on Linkedin, Facebook,...more

Good2bSocial

20 Tactics for Marketing a Law Firm

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Digital marketing can do incredible things for your law firm. The downside is that everyone knows that by now. The online space is crowded with attorneys marketing their practice. So how can you increase your law firm’s...more

Good2bSocial

The Best Times for Legal Marketers to Post on Social Media

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All social media posting is not created equal. The content of your posts, the makeup of your audience, and other factors – like timing – can make a big difference in your online awareness and engagement. Data has shown that...more

Legal Internet Solutions Inc.

Choosing the Right Social Media Platform

March 15, 2022 | Blog Hi, everyone. I’m Kristyn Brophy, Director of Client Strategy at LISI, where we help lawyers, law firms, and legal service professionals excel in their marketing initiatives and strategy. Today, I want...more

Good2bSocial

LinkedIn Advertising for Law Firms

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A quality lead is more precious than silver these days and, in the right hands, can be more valuable than gold. When prospecting for law firms for new clients, advertising on LinkedIn is among the more effective methods. ...more

Legal Internet Solutions Inc.

5 Steps for Building Your Personal Brand on Social Media

Social media is one of the most powerful digital marketing tools available today, and we all know we need to be using it. Having an active presence on the major platforms (LinkedIn, Facebook, Twitter, Instagram, etc.) will...more

Furia Rubel Communications, Inc.

Protect Yourself from Phishing Scams, Effective Attorney Bios, and Best Use of LinkedIn

While I recently published this, I cannot stress the importance of due diligence and care before clicking on links in emails. Phishing scams are out of control. If you do nothing else, hover over any links before clicking....more

LawVision

Business Development for Law Firms: Everything is Discoverable

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I have great respect for my peers, clients, friends and colleagues in the legal industry. Given most of my focus is on revenue generation, client growth and acquisition which requires elements of my other passion,...more

Nancy Myrland - Myrland Marketing & Social...

Lawyers, Can We Please Talk About Auto Direct and Private Messages?

Okay, raise your hands if, out of the blue, you’ve received a private message on LinkedIn, Twitter or Facebook that was so disconnected from your world that you wondered what that person was thinking....more

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