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Client Retention Client Services Marketing

Nancy Myrland - Myrland Marketing & Social...

#LMA25 GC Panel Reveals What Clients Really Want From Law Firms

The In-House Counsel Panel at the 2025 Legal Marketing Association (LMA) Annual Conference offered something that our conference attendees always find valuable: unfiltered client insights....more

Legal Internet Solutions Inc.

8 Essential Law Firm KPIs for Measuring Success in 2025

In an increasingly data-driven world, measuring and monitoring business performance isn’t just helpful – it’s critical to your law firm’s success. The legal industry has witnessed significant shifts since our last deep dive...more

LawVision

Opening doors is easy….when you have the right keys

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To thrive, law firms continually need to add new clients that can grow over time to become strategic accounts. In addition, new or revised firm strategies require a law firm  to re-thinking what the client base should be...more

Legal Internet Solutions Inc.

The Client Experience Disconnect: Where Law Firms Think They Excel vs. What Clients Actually Want

Marketing and BD teams sit at the intersection of client expectations and firm delivery – and the stakes have never been higher. According to BTI Consulting’s 2024 Client Service A-Team Report, only 35% of corporate counsel...more

Good2bSocial

Google Analytics 4 for Law Firms

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Google Analytics is a powerful tool that provides valuable insights into your website’s performance. For law firms, this can be a game-changer. In this blog post, we’ll explore how to leverage Google Analytics 4 (GA4) to...more

Firesign | Enlightened Legal Marketing

How Small Businesses Hire Lawyers, Part 3: Retaining Small Business Clients

Every year, more than 420 million legal matters can be generated by the country’s small businesses – yet most legal marketing tends to neglect this demographic in favor of corporate behemoths or individual consumers. ...more

Passle

Michelle Murray on Key Client Programs: What Your Firm Needs to Know - Passle's CMO Series Podcast

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Effective Key Client programs can be the defining factor to the overall success of a firm. In this episode, we delve into the world of Key Client programs and their significance in driving business growth. We have the...more

Legal Internet Solutions Inc.

It’s Time to Start Thinking About Your 2022 Holiday Cards. Yes, Really.

How early is too early to start thinking about your firm’s holiday card? The answer: never. It’s never too early. Sending a holiday card is an important touch point for lawyers, law firms, and professional service...more

Furia Rubel Communications, Inc.

Differentiate Your Law Firm... Even if You Already Think You Do

Law firms have debated the question of how to differentiate for decades. They invest in branding, website redesigns, and innovative thinking to show they differ from their competition. But, at the end of the day, are they...more

International Lawyers Network

You Can't Delegate Relationship Development - Lessons From Taylor Swift

Last week, we talked about channeling your inner Taylor Swift to connect with your clients – it seems silly, but no one understands her client base and instill rabid loyalty better than Taylor, and isn’t that all something...more

LawVision

What Job is Your Client Hiring You to Do?

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My wife and I had a recent real estate experience that illustrates an underlying challenge for law firms when it comes to sustained innovation. A few years ago, to help our daughter while in med school, we purchased a...more

LawVision

Law Firm Business Development: Leveraging All Opportunities

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Building and maintaining relationships is what sales is all about. It’s doubtful any business person would disagree. Further, maintaining relationships with good contacts, prospects and clients requires constant nurturing and...more

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