Hsu Untied interview with Andy Bradley, Partner at Gunderson Dettmer
Innovative Alternatives for Tackling High Volume Legal Processes
Jim Newell & Liz Lockett of Buchanan Ingersoll & Rooney on Cultivating Collaboration: Buchanan's Secrets to Success - Passle's CMO Series EP155
Passle's CMO Series REPRESENTS: Lucie Allen & Silvia Van den Bruel on Normalizing #MenopauseMatters
Thought leadership is a potent client service tool you didn't know you had
Take your relationships to another level by co-authoring thought leadership with clients and referral sources
Market Leaders Podcast Episode 95: Navigating the legal landscape: The Big Four vs. Traditional law firms with Guest Chris Pullen
5 Tips For Writing Conflict Emails
How Thought Leadership Determines Digital Success - Episode 3: Passle's CMO Series Digital Masterclass
Clinton Gary of CREDO Consulting on Collaborative Growth: A Guide for CMOs and Managing Partners - Passle's CMO Series Podcast EP152
Science can't clone you, but your thought leadership content can
JONES DAY TALKS®: Exploring Law Firm Opportunities as a First Generation Law Student
Lee Grunnell of Womble Bond Dickinson on The Importance Of Advertising in Professional Services - Episode 150 of the Passle CMO Series Podcast
Hsu Untied interview with Nick Khadder, General Counsel at CooperCompanies
Paul Askew of Withersworldwide on Why Legal Marketing Needs to Get Personal - Passle's CMO Series Podcast EP149
The Chartwell Chronicles: Artificial Intelligence
Phill McGowan of Reed Smith on Strategic Communications: The Greatest Untapped Potential in Legal BD? - Passle's CMO Series EP147
Artificial Intelligence: 5 Steps Law Firms Can Take Starting Today
Tracey Whyte of Piper Alderman on Getting the Most Out of AI in a Lean Marketing & BD Team - Passle's CMO Series Podcast
Nick Andrews of Knight Frank on The Changing Nature of Building Trust in Professional Services Marketing - Passle CMO Series Podcast EP143
In this episode of the Market Leaders Podcast, David Ackert interviews Guest Chris Pullen, Head of Business Development at Kennedys. Chris shares his extensive experience spanning over thirty years in law, including a...more
Rebecca Edwards Hnatowski and Beth Cuzzone look at the importance of post-matter client debriefs, and how to get them done....more
The last in a three-part series on getting started in Experience Management by Rachel Shields Williams – Director, Knowledge Management Enablement & Insights at Sidley Austin LLP....more
The second in a three-part series on getting started in Experience Management by Rachel Shields Williams, Director, Knowledge Management Enablement & Insights at Sidley Austin LLP....more
The first in a three-part series on deploying Experience Management in a law firm, by Rachel Shields Williams....more
In this podcast episode, David Ackert interviews Mark Hunter, Principal at Glen Maple Group, about the importance of client experience in professional services firms, particularly in the legal industry. Mark shares his...more
Rebecca Edwards and Beth Cuzzone explain how marketers and BD professionals can grow revenue by helping to take client relationships to the next level, outlining activities from low to high investment of time and resources....more
During the pandemic, buyers of legal services not only increased the number of Requests for Proposals (RFPs) issued, but also deployed new technologies to automate the buying process and heightened their focus on a firm’s...more
Q&A with two legal marketing industry professionals — Aubrey Hecker (Lathrop GPM) and Mollie Wilner (Lathrop GPM) — and Reginald Trueblood, a hospitality and service engagement consultant, in which they discuss client service...more
Once clients are classified in this manner, firms and lawyers can ensure that they make the best use of their time and resources in serving them....more
Insights from the LMA Solo/Small Team SIG’s February roundtable, which focused on conducting client surveys and implementing a client feedback program....more
Is it time to put the day-to-day work of managing client experience into the hands of professionals who are trained to do so? Allison Nussbaum suggests that, yes, it is....more
As the world emerges from the pandemic, it’s now more important than ever before for law firms to reevaluate how they create value for clients. In this episode of the LMA SIG Share-Out series, Debra Baker (GrowthPlay), Amber...more
Finding ways to deepen relationships with clients is more important than ever. How you go about that in a way that is unique, relevant and impactful is the burning question....more
Feedback is also a full-contact sport that should touch almost every aspect of firm life — from diversity, associate retention and firm culture to strategy, billing and client team initiatives....more
Client service is often overlooked as one of the most critical pieces of success for professional services firms, most notably law firms. Rich Bracken explains. ...more
Firms and organizations are sometimes faced with having to disengage a client and often do not employ appropriate communication skills to do so. ...more
Current best practices for cultivating client relationships are not inherently new, unwieldy, nor unprecedented. Jenna Schiappacasse with an in-house perspective....more
Jon Mattson makes a case for the value of client teams (for firms and clients) during times of crisis....more
Join David Ackert as he interviews Rich Bracken, Director of Business Development at Fredrikson & Byron, in this episode of the Market Leaders Podcast. Tune in to hear them discuss: • What emotional intelligence actually...more
Jill Huse and Kerry Price with a perspective on why the client experience focus matters especially now, and how to achieve it in your firm....more
Join David Ackert as he interviews Brian Colucci, Chief Business Development and Marketing Officer at Kilpatrick Townsend & Stockton LLP, in this episode of the Market Leaders Podcast. Tune in to hear them discuss: - How...more
Erin Corbin Meszaros offers an example from the front lines of how a modern, data-driven department can provide value to firm leadership making strategic decisions....more
Proven, practical, and effective ways to increase organic growth in law firms....more
Answers a broad range of questions on the emerging, client-facing business development role within law firms....more