Market Leaders Podcast Episode 96: “Cultivating Client Trust: The Intersection of Law, Sales, and Business Development” with Guest Sian Story
Hsu Untied interview with Jason Hirsch, Partner at Nixon Peabody
Hsu Untied interview with David Niemeyer, Partner at Skadden
Hsu Untied interview with Lily Zhang, Partner at Jones Day
Hsu Untied interview with James Abe, Partner at Alston & Bird
Hsu Untied interview with Al Araiza, Partner at Perkins Coie
Hsu Untied interview with John Hueston, Founding Partner at Hueston Hennigan
Hsu Untied interview with Laurie McNamara, Partner at Wilson Sonsini
Hsu Untied interview with Bobby Malhotra, Partner at Winston & Strawn
Market Leaders Podcast Episode 95: Navigating the legal landscape: The Big Four vs. Traditional law firms with Guest Chris Pullen
Hsu Untied interview with Scott Luftglass, Partner at Fried Frank
Hsu Untied interview with Eric Sibbitt, Partner at Paul Hastings
Tim Mullane of Wilson Elser on How to Align Budgets with Your Firm’s Growth Strategy - Passle's CMO Series Podcast
Hsu Untied interview with Mike Burshteyn, Partner at Greenberg Traurig
Hsu Untied interview with Tim Best, Partner at Gunderson
Hsu Untied interview with Joe Santiesteban, Partner at Orrick
Hsu Untied interview with Joe Meckes, Partner at Squire Patton Boggs
Hsu Untied interview with Jake Kling, Partner at Wachtell Lipton
Hsu Untied interview with Christine Wong, Partner at MoFo
Hsu Untied interview with John Bostic, Partner at Cooley
A news conference can be a powerful tool to garner support and highlight important issues. However, it also carries risks that must be managed meticulously. ...more
Law firm budgets are under increasing scrutiny as firms face pressure to maximize efficiency, adapt to changing market conditions, and deliver more value to clients. For CMOs, understanding and aligning the marketing budget...more
Paul Ryplewski shares a recap and key takeaways from a recent conversation with compliance attorney Mike Volkov focused on how thought leadership supports his firm's business growth and establishes him as an expert in his...more
A recap of a recent Office Hours conversation about writing to impact your business, with attorney and thought leader Will Cheek III....more
Join host David Ackert as he explores business development in the digital age with guest Adrian Lürssen. Adrian is Co-Founder and VP Strategic Development at JD Supra, a leading online publishing and targeted content...more
How do you begin to define your pathway to thought leadership through your personal brand? Paula Zirinsky explains....more
Panel presentation by humans. Recording and summary of key marketing takeaways by artificial intelligence. Welcome to the new normal?...more
In this episode of On Record PR, Gina Rubel goes on record with Zack Needles, Editor-in-Chief of Law.com, to discuss how legal journalism can prepare law firms for emerging trends that could have a major impact on the...more
Stefanie Marrone shares tips for marketers to help support and bolster your thought leaders this year....more
A standout bio needs to dig deeper. It needs to tell the story of who you are as a person, and how that contributes to your professional skills....more
Strategic content sharing is a powerful, yet often overlooked, technique for generating leads and building relationships. Stefanie Marrone dives in....more
Very few content creators go into a piece of writing with the notion, “I hope readers skim this piece!” But, in fact, that’s exactly what you want them to do. Tom Nixon explains....more
Can we learn any best content marketing practices by looking at examples of thought leadership that actually drive business development opportunities?...more
Read the latest in a series of Q&A discussions on successful thought leadership with recipients of JD Supra's 2023 Readers' Choice awards....more
A conversation with Mintz attorney Jeff Porter, the latest in a series of Q&A discussions on successful thought leadership with recipients of JD Supra's 2023 Readers' Choice awards....more
Robin Oliver shares important takeaways for thought leaders from a recent conference presentation on content marketing and storytelling....more
Q&A with attorney Nick Losurdo, the first in a series of discussions on successful thought leadership with recipients of JD Supra's 2023 Readers' Choice awards....more
Getting your authors to generate targeted content on a consistent basis can be much like coaching: you are responsible for the team results, but don't always have control over their effort....more
JD Supra's Paul Ryplewski explains how to keep your authors excited, motivated, and – most importantly – willing to keep writing after you’ve managed to convince them to participate in your firm’s content marketing program...more
This year’s conference, “Forward,” will focus on how we move forward as individuals in our professions, and how we help our firms navigate the landscape ahead after one of the most transformational times in our history. Our...more
If you’ve read any of my blog posts or you’ve watched any of my videos, you know I am bullish on thought-leadership marketing and content marketing for lawyers and law firms. Most lawyers and law firms that engage in content...more
Having a LinkedIn content strategy can help you become more efficient and strategic, and align your social media goals with your business and branding goals....more
Paul Ryplewski shares five ways he follows up with his readers to transform his audience analytics from interesting into essential....more
DEI communications tips that make a difference, from the front lines - by content strategist Katie Hunt....more
We all have access to a superpower. It’s called flow state. A 10-year McKinsey and Co. study found top executives were 500% more productive when in flow. It’s the state in which we operate at our highest levels of...more