Market Leaders Podcast Episode 96: “Cultivating Client Trust: The Intersection of Law, Sales, and Business Development” with Guest Sian Story
Market Leaders Podcast Episode 95: Navigating the legal landscape: The Big Four vs. Traditional law firms with Guest Chris Pullen
EP2 CMO Series Digital Masterclass: Placing Thought Leadership At The Heart Of Your Online Brand
Tim Mullane of Wilson Elser on How to Align Budgets with Your Firm’s Growth Strategy - Passle's CMO Series Podcast
Market Leaders Podcast Episode 93: “Building High-Performance Teams: Strategies for Success” with guest Courtney Beauzile
Market Leaders Podcast Episode 92: Leveraging Thought Leadership and Data-Driven Strategies in BD with guest Adrian Lürssen
Market Leader’s Podcast Episode 90: “Generations, Innovation, and Results: The Future of Legal Marketing” with John Byrne
Why Your Law Firm Should Build a Media Company – The Thought Leadership Project
Having More Power in the Business Development Process – The Thought Leadership Project
Thriving in 2024: Leading Legal featuring Legal Marketing Association President, Kevin Iredell
Why Quality Legal Insights Take Precedence in Today’s Media Landscape: On Record PR
Allan Schoenberg of Vinson & Elkins on Culture, Connection and the Evolving Role of Legal Comms - Passle's CMO Series Podcast EP129
Scott Love on How to Become a Rainmaker – The Thought Leadership Project
Market Leader’s Podcast Episode 88: “Building Community and Personal Growth: Reflections on the 2023 Presidency of the Legal Marketing Association” with Roy Sexton
How to Make Time for Business Development (and How to Use it Wisely) – The Thought Leadership Project
Market Leader’s Podcast Episode 87: “Authentic Leadership: The Power of Purpose and Genuine Connection in Leading Others” with Justin Portaz
Market Leaders Podcast Episode 86: “Exploring Business Development Synergies Across Industries” with Diane Paoletta
Market Leader’s Podcast Episode 85: “Show Me You Know Me: How to Win Business through Human Connections in the Age of AI” with Samantha McKenna
Andrew Laver of Porzio, Bromberg & Newman on Integrating a Culture of BD in a Super Regional Firm - Passle's CMO Series Podcast
Market Leader's Podcast Episode 84: “Change Agent: Establishing True Innovation Goals Within a Law Firm,” with Roberto Pont
Stefanie Marrone looks at how to devise a strategy tailored to your firm’s needs....more
Rebecca Edwards Hnatowski shares five smart ways to leverage ChatGPT to streamline your marketing and business development efforts....more
Nancy Slome with a perspective on why and how personal matters when, as an attorney, you are under consideration for a matter or case....more
Almost any law firm seeking to build its brand and connect with potential clients understands that an active and compelling social media presence is essential to achieving those objectives....more
Stephanie Dorssom shares an excellent collection of actionable takeaways for digital marketers from the recent Digital Summit conference in Kansas City....more
For firms seeking to digitally transform their operations across the client lifecycle, the answer lies not in the procurement of multiple, disparate applications that don’t talk to each other or that create fragmented data...more
In this JD Supra exclusive, Gina Rubel shares her legal marketing predictions and insights – some of which may surprise you....more
Bill Turner, chief strategy officer, and Drew Hawkins, director of digital marketing, oversee marketing and communications efforts for the U.S. arm of the global law firm Womble Bond Dickinson (U.S.) LLP (WBD). Together, they...more
Email marketing should be a core part of every law firm’s marketing strategy regardless of the size of your firm. Here's how...more
The emergence of the token-based economy, allowing people to buy and sell goods using new types of currencies, will have far reaching legal ramifications....more
A recap of some of the most well-read posts published in JD Supra channels during August, 2020....more
Lance Godard with three strategic takeaways from a recent webinar on the state of law firm content marketing right now....more
A recap of some of the most well-read posts published on JD Supra during May, 2020 - what a year that was!...more
The answer is yes, but the reason my surprise you....more
Stefanie Marrone with a look at two new LinkedIn features that further enhance connectivity on the world's largest professional networking platform....more
Rich Bracken offers key takeaways for legal marketing and BD professionals in his recap of the recent LMA National conference in Atlanta....more
From Stefanie Marrone, fifteen ideas to take your content strategy to the next level....more
Content marketing is an incredibly powerful tool for your law firm, but to get the most out of it, it's critical to have a documented strategy in place....more
Stefanie Marrone with a comprehensive guide to taking control of your digital reputation on the most important professional network today, LinkedIn....more
As the new year arrives, we get the opportunity to start fresh and add new activities to our marketing mix. Here are a few ideas to incorporate in 2019....more
Among all the alternatives, Content Marketing (aka Thought Leadership) offers the best marketing ROI for law firms in 2019. Jay Harrington explains why....more
Five fundamental business school concepts that enhance the practice of law....more
Primer for an upcoming workshop on how design thinking can impact law firm marketing and business development. ...more
"Like a CRM on steroids." JD Supra's Kara McKenna explains how lawyers and BD teams can unleash the networking and intelligence power of LinkedIn with the platform's Navigator offering....more
Video offers big opportunities for law firms looking to make an impact in the mobile-first, digital-first world in which they’re competing. Here's how....more