Podcast - What Healthcare Providers Should Be Telling Students and Interns About HIPAA and Snooping
Sunday Book Review: May 18, 2025, The Books on Engaged Training Edition
12 O’Clock High, a podcast on business leadership: Empowering Female Entrepreneurs - A Conversation with Linda Fisk
Consider angles when mapping out your thought leadership strategy, not just topics
Early Returns Podcast - Oliver Roberts: AI and the Law, and an Education
Joe Green & Monica Rodriguez Kuniyoshi on Integrating Generative AI with Your Experts - Passle CMO Series Podcast RE-RELEASE:
Law School Toolbox Podcast Episode 502: Protecting Your Mental Health in Law School (w/Angela Corbett)
Great Women in Compliance: Exploring the Future of Compliance - Key Takeaways from Compliance Week 2025
Key Discovery Points: Don’t Rush in as an AI Fool!
Here are 4 under-the-radar sources of thought leadership inspiration at conferences
Taking the Pulse: A Health Care and Life Sciences Video Podcast | Episode 232: Commercial Real Estate for Life Sciences Companies with Vinnie Durand of Savills
Law School Toolbox Podcast Episode 500: The Next Generation of Legal Careers: How AI Is Reshaping Legal Education and Practice
The lesson 2,886 newspapers can teach law firms about thought leadership
Innovation in Compliance: The Strength Trap: When Being the Strong One Starts Breaking You – Part 1: Understanding the Hidden Costs of High-Stress Professions
Law School Toolbox Podcast Episode 499: Tips for Better Rest with Sleep Expert Lindsay Scola (Part 2)
Deep Space 9 – Episode 28: Analyzing the Changing Face of Evil
Redefining Value: What Today’s Legal Buyers Want - On Record PR
Podcast - The 3 Core Themes of Trial Law: Know Your Court
Law School Toolbox Podcast Episode 498: Tips for Better Rest with Sleep Expert Lindsay Scola (Part 1)
Sports and Compliance: All Things Dodgers
It’s tempting for attorneys to think they need not cover, through thought leadership, legal, business, or geopolitical developments other attorneys are covering. But if they don’t, they’re missing out on eight key benefits to...more
You’re a brilliant litigator. Or maybe you’re a wizard with trusts and estates. Maybe you’ve never lost a zoning appeal. But if no one knows that? You’re invisible. And you’re leaving influence, impact, and income on...more
For many attorneys, marketing carries an unshakable association with desperation. “Good lawyers don’t need to advertise,” goes the thinking. “The work speaks for itself.”...more
Creating effective thought leadership content starts with observing what’s on the minds of your clients and referral sources so you can create content that resonates with them. As you create your list of professional New...more
It’s easy to get caught up in client work and forget about one of the most powerful growth tools right in front of you—other lawyers. Stefanie Marrone explains what to do....more
Effective referral marketing content for plaintiffs’ firms does more than tout gaudy numbers. When plaintiffs’ attorneys and their firms publish content—including thought leadership content—aimed at their referral sources...more
Keeping your thought leadership short gives you more opportunities to get in front of your target audiences while still allowing you to show off your knowledge and wisdom. Lawyers and other professional services providers...more
The law firms that consistently publish thought leadership can gain a recruiting advantage over their competitors that do not. We like to think about thought leadership as a core marketing and business development tool for...more
If you’re contemplating expanding, niching, or otherwise changing your legal practice, craft thought leadership content that leads the way. While promoting his October 1977 album “Heroes,” the late David Bowie said,...more
In this emerging era of artificial intelligence and AI-generated content, credible thought leadership content will be authoritative thought leadership content. It’s becoming easier and easier to create content these days,...more
If you think your content is only competing with your competitors’ content for your clients’ and referral sources’ attention, you don’t understand the game. Lawyers and law firms often forget that their content, including...more
Despite what anyone might tell you, sweat the small stuff when it comes to the accuracy of the content you create. I recently heard on a podcast what might have been the worst legal content marketing advice I ever heard. ...more
When writing thought-leadership content regarding developments in the law, attorneys should prioritize value and substance over speed. When attorneys decide to write a blog post, bylined article, or client alert regarding...more
What better way to show your clients and referrals sources that you are an authority regarding the area of law you practice or the industry you serve than to share your thoughts looking back at the previous year and looking...more
Contrary to what many lawyers and in-house legal marketers believe, thought leadership is a process, not a product. A process-driven thought leadership program is a successful thought leadership program....more
Use your conversations and your matters as inspiration for your legal thought-leadership marketing and business development content....more
It is almost an enviable problem. After a law firm – let’s call it Stark & Banner – won a number of high-profile, high-stakes cases, the firm earned a reputation as a premium litigation boutique in its area of specialty....more
It’s true – running an organization that is built on in-person personal relationships has it’s challenges. But what doesn’t have its challenges in 2020, right?...more
Julie Savarino explains how, in law firm business development, so often it is all about the follow up....more
JW Way Fundamental #21: Invest in Relationships "Get to know clients, co-workers, and peers on a personal level. Understand others and what is important to them. Strong relationships are beneficial to all parties."...more
Second in a four-part series by Mike O'Horo on how to make the most of law firm referrals....more
Twelve questions that can turn a successful client matter into successful referrals....more