The advent of artificial intelligence has disrupted the landscape of legal marketing and business development and has the potential to significantly alter the way law firms operate. By leveraging AI’s data analysis...more
In the past, we have outlined eMarketing best practices, integrating your eMarketing system with other marketing technology, and even discussed using artificial intelligence in your email marketing strategy. However, if...more
The world of marketing technology is ever-changing, and with these changes comes its own set of challenges and opportunities. This past year was no different. We saw more firms than ever before embracing new technologies such...more
1/4/2024
/ Artificial Intelligence ,
Business Development ,
Client Services ,
CRM ,
Firm Leadership ,
Law Practice Management ,
Leadership ,
Legal Operations ,
Legal Technology ,
Marketing ,
Technology
As CRM Success consultants for almost 20 years, we have worked with hundreds of professional service firms helping them achieve marketing technology success, and we know first-hand how crazy things can get during the...more
On the seventh day of CRM, Chris Fritsch explained to me, how to integrate our CRM system with artificial intelligence.
The ability to effectively manage client relationships is crucial for law firms aiming to thrive in...more
In the rapidly evolving world of legal services, artificial intelligence (AI) is no longer just an emerging technology; it’s a pivotal force revolutionizing how law firms of all sizes operate and market themselves....more
In the competitive landscape of the legal sector, the right marketing strategies can set a firm apart. For small- and mid-size law firms, with less resources and budget, this differentiation is crucial. With ever-evolving...more
8/18/2023
/ Artificial Intelligence ,
Best Practices ,
Business Development ,
Client Services ,
Content Marketing ,
Corporate Culture ,
CRM ,
Data Management ,
Firm Leadership ,
Law Firm Ownership ,
Law Firm Partners ,
Law Practice Management ,
Strategic Planning ,
Succession Planning
A CRM (Customer Relationship Management) system streamline the time-consuming tasks of client management to make communications more efficient for law firms and more meaningful for their clients. With an optimized CRM system,...more
8/1/2023
/ Analytics ,
Artificial Intelligence ,
Automation Systems ,
Business Development ,
Client Data ,
CRM ,
Data Management ,
Legal Operations ,
Machine Learning ,
Relationship Intelligence ,
Strategic Planning
Small and mid-size law firms have many unique opportunities and challenges in the competitive legal industry ecosystem.
Staying informed about the latest trends and adopting effective strategies is crucial for these firms...more
7/19/2023
/ Artificial Intelligence ,
Business Development ,
Content Marketing ,
CRM ,
Information Technology ,
Legal Operations ,
Machine Learning ,
Marketing ,
Outsourcing ,
Social Networks ,
Technology
Artificial intelligence is here to stay and law firms would be wise to learn how to use AI tools to their advantage, particularly in their marketing and business development efforts. Small and mid-size law firms with limited...more