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3 Key Takeaways | Is Franchising Doomed? The 2024 Version [Video]

On June 12, Kilpatrick’s Marc Lieberstein, Franchise and Licensing Partner, and Chris Caiaccio, Labor and Employment Counsel, spoke for Celesq, a leading provider of legal education, on the topic of whether franchising was...more

3 Key Takeaways | Is Franchising Doomed (2024 Version)?

On June 12, Kilpatrick’s Marc Lieberstein, Franchise and Licensing Partner, and Chris Caiaccio, Labor and Employment Counsel, spoke for Celesq, a leading provider of legal education, on the topic of whether franchising was...more

As the Marketplace Evolves, is Your Latin American Franchise Ready for the U.S.A.?

Attorneys representing Latin American brands in the United States should understand that entry into the US market requires careful strategy, planning and due consideration for the variety of legal issues that arise from...more

5 Key Takeaways | Franchising in the USA: Challenges for Latin American Brands [Video]

On December 6, 2022, at the Asociacion Interamericana de law Propiedad Intelectual (Inter-American Association of Intellectual Property (ASIPI)) 23rd Work Sessions and Administrative Council meeting in Medellin, Colombia,...more

5 KEY TAKEAWAYS: Franchising in the USA: Challenges for Latin American Brands

On December 6, 2022, at the Asociacion Interamericana de law Propiedad Intelectual (Inter-American Association of Intellectual Property (ASIPI)) 23rd Work Sessions and Administrative Council meeting in Medellin, Colombia,...more

5 Key Takeaways from Coming to America - So You Think Your Franchise is Ready for the U.S. Market?

On November 3-4, 2022, at the American Bar Association’s 45th Annual Forum on Franchising, Marc A. Lieberstein, Partner at Kilpatrick Townsend, and Lee Plave, Partner at Plave Koch PLC, presented Coming To America: So You...more

5 Key Takeaways - Doing Business in the Metaverse: Everything Your Other CLEs Didn’t Tell You

Kilpatrick Townsend attorneys Michael Breslin, Marc Lieberstein, Rob Potter, and Anthony Glosson recently presented a webinar discussing doing business in the metaverse along with how to build a metaverse strategy, transact...more

3 Key Takeaways - 2022 Edition: Is Franchising Doomed?

On June 28, Kilpatrick Townsend’s Marc Lieberstein, Franchise and Licensing Partner, and Chris Caiaccio, Labor and Employment Counsel, spoke to Kilpatrick’s Retail and Consumer Goods Industry Team clients, on the topic of...more

[Webinar] Is Franchising Doomed? - June 28th, 1:30 pm ET

This year new laws, recent decisions and additional pending legislation are targeting and could severely impact the future of franchising. Our panel will discuss how these new laws, decisions and pending legislation will...more

4 Key Takeaways: The Modern Innovative License: Creative Monetization Strategies for Your Brands

On May 2, 2022, Marc Lieberstein, a Brand Licensing and Franchising Partner at Kilpatrick Townsend moderated a panel at the International Trademark Association (INTA) 2022 Annual Meeting titled: “The Modern Innovative...more

Is Franchising Doomed? [Video]

Franchise and Licensing Partner Marc Lieberstein and Labor & Employment Counsel Chris Caiaccio spoke for Celesq, a leading provider of legal education, on the topic of whether franchising was doomed in light of the new laws...more

3 Key Takeaways - Is Franchising Doomed?

On September 14, Kilpatrick Townsend’s Marc Lieberstein, Franchise and Licensing Partner, and Chris Caiaccio, Labor and Employment Counsel, spoke for Celesq, a leading provider of legal education, on the topic of whether...more

5 Key Takeaways - Franchise Laws and Your Trademark Practice

On April 14, Kilpatrick Townsend’s Brand Licensing and Franchise Partner Marc Lieberstein joined Jason Adler, General Counsel at Cellairis, a global franchisor in the wireless accessory and repair retail space, Janaki J....more

5 Key Takeaways | Crown Jewels - The Power of Brand Licensing And Collaborations in the Fashion and Entertainment Industries

On April 8, 2021, Marc Lieberstein participated in a panel for the Cardozo School of Law FAME (Fashion, Arts, Media and Entertainment) Law Center titled “Crown Jewels - The Power of Brand Licensing and Collaborations in the...more

5 KEY TAKEAWAYS: IP Considerations Before Going Online

On January 20, 2021, Marc Lieberstein, Partner at Kilpatrick Townsend LLP, Co-Chaired the 2021 New York State Bar Association Intellectual Property Section’s first ever Virtual Annual Meeting, and also served as Moderator for...more

5 Key Takeaways - Licensing in a Crisis

On November 17, 2020, Marc Lieberstein, one of Kilpatrick Townsend’s brand licensing and franchise partners, and Co-Chair of the Firm’s Retail Consumer Good Industry Team, moderated a brand licensing program for the first...more

New York Federal Court Strikes Down Key Provisions of DOL Joint-Employer Rule

On Tuesday, September 8, 2020, Judge Gregory Woods, a federal judge sitting in the Southern District of New York (“SDNY”), struck down, in a 62-page opinion, key provisions of the recently released Department of Labor (“DOL”)...more

RCG Webinar | Brand Licensing Strategies During and After the COVID-19 Pandemic [Video]

New York Partner Marc Lieberstein was joined by Adina Avery-Grossman and Louis Drogin of Brandgenuity for a practical business discussion about the brand licensor-licensee relationship during and after the current COVID-19...more

Maintaining Brand Value During This Time of Crisis

Needless to say, the priority for all retail brand owners should be the safety and health of their workers. Beyond that immediate priority, the Retail & Consumer Goods Industry Team here at Kilaptrick Townsend thought we...more

6 Key Takeaways from Mission Product vs. Tempnology for Brand Licensing and Franchising

Kilpatrick Townsend’s Paul Rosenblatt and David Posner, bankruptcy partners, and Marc Lieberstein, a brand licensing and franchise partner, recently published an article in the New York State Bar Association Intellectual...more

Retail and Consumer Goods Team Alert: 2020 VISION

With the turn of the calendar, the beginning of the new year, and the collective making of resolutions, it is also a good idea to understand the biggest legal risks that companies may confront in the near- and long-term....more

5 Key Takeaways - Brand Meaning and Valuation in the Age of Millennial and Gen Z Consumerism

On May 19th at the 141st INTA Annual Meeting in Boston, Marc Lieberstein, Kilpatrick Townsend’s Brand Licensing and Franchising Partner, presented and moderated a panel entitled Brand Meaning and Valuation in the Age of...more

6 Key Takeaways - Franchise 101 for IP Lawyers

This infographic provides an overview of U.S. franchising and insight into the valuable role of trademarks and other IP assets to franchisors. ...more

7 Key Takeaways: Doing Well by "Doing Good" - A Look at Brands and Corporate and Social Responsibility

On March 20, 2019, Kilpatrick Townsend was honored to present and host the ACC Intellectual Property Network webcast entitled: Doing Well by “Doing Good” - A Look at Brands and Corporate and Social Responsibility. Marc...more

3 KEY TAKEAWAYS: Franchising and Licensing in the United States and Brazil

The Association of Corporate Counsel – Georgia recently partnered with Kilpatrick Townsend for a half-day seminar on the issues organizations face when conducting business in Brazil. Kilpatrick Townsend Partner Marc...more

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