(Podcast) The Briefing: The Future of TV? A 2025 Digital Media Trends Analysis
The Briefing: The Future of TV? A 2025 Digital Media Trends Analysis
(Podcast) The Briefing: New California Laws for Digital Replicas Both Live and Dead
PODCAST: Williams Mullen's Trending Now: An IP Podcast - Artificial Intelligence: Issues Affecting Creators, Writers and Artists
The Briefing: Authors Get Mixed Results with Initial Skirmish in OpenAI Lawsuit
The Briefing: Authors Get Mixed Results with Initial Skirmish in OpenAI Lawsuit (Podcast)
Using Generative AI to Power Innovation in the Legal Sector: On Record PR
How Generative AI Is Reshaping Digital Strategies in 2024 with Leslie Richards, Chief Innovation Officer of Furia Rubel Communications: On Record PR
Building a law firm off of 1.7 million TikTok followers - Legally Contented podcast
[LEGAL MARKETING MOMENTS] Recent Changes In Social and Digital Media
Understanding NFTs and Their Legal Implications
NFTs 101: The Basics of Non-Fungible Tokens, and Beyond
CMO Kevin Iredell on the Digital Transformation of Law Firms — Passle Podcast
Planning for the Future of Digital Marketing in 2021, with Leslie Richards, CIO of Furia Rubel Communications: On Record PR
Why Analytics Matter (and Why They Don't) - The Thought Leadership Project
Reporting the News as a Multimedia Journalist with Marion Callahan: On Record PR
[EP. 40: LEGAL MARKETING MINUTES] Are Younger People Better At Social Media (video)?
[EP. 40] Are Younger People Better At Social Media?
[EP. 40: LEGAL MARKETING MINUTES PODCAST] Are Digital Natives Better At Social Media?
To Be Known for Your Expertise, Turn Your Content Into Campaigns - Here's How
AI is reshaping how legal services are discovered and recommended. Kenny Gary explains why law firms must rethink SEO, elevate expert-led content, and structure it for AI visibility before they’re left behind....more
As AI-generated content floods the digital landscape, a new competitive edge emerges: human trust. Kenny Gary explores why digital PR—anchored in authenticity—may be the antidote....more
Operating in a highly competitive market where attracting new clients is a critical determinant of success. Effective demand generation can make the difference between a thriving legal practice and one that struggles to find...more
In this episode of On Record PR, Gina Rubel goes on record with Lydia Petrakis, Corporate Counsel and Digital Strategist at Microsoft, to discuss how generative AI is transforming the work processes of in-house legal teams...more
In this episode of On Record PR, Jennifer Simpson Carr goes on record with Leslie Richards, Chief Innovation Officer of Furia Rubel Communications, to discuss the biggest digital marketing trends to watch for in 2024 and the...more
Beyond merely sharing firm news and updates, newsletters can be a strategic tool for client engagement, thought leadership, and business development....more
Beyond courtroom battles and legal briefs, earned media can shape your career in unprecedented ways. Ready to amplify your reach? In today’s legal landscape, where visibility and credibility reign supreme, earned media is a...more
[Listen to this episode on Apple Podcasts, Spotify, or Amazon: https://podcasts.apple.com/us/podcast/legally-contented/id1612322032 https://open.spotify.com/show/3WfCyY0cbL1Mc4SfBWbr30 ...more
Law firm marketer Tom Gabor looks at the value a solid LinkedIn profile can offer in terms of search, visibility, recruitment, and even business development....more
The content arms race among lawyers and law firms isn’t going anywhere anytime soon. Here’s how to stay ahead of the pack. Today, there is a fair amount of would-be buyers of legal services and would-be referral sources...more
Almost any law firm seeking to build its brand and connect with potential clients understands that an active and compelling social media presence is essential to achieving those objectives....more
Stephanie Dorssom shares an excellent collection of actionable takeaways for digital marketers from the recent Digital Summit conference in Kansas City....more
A lead magnet is something of value that you offer to your website visitors in exchange for their contact information. You’ve certainly come across lead magnets on websites. Usually, just as you enter or are about to leave a...more
Law firms can easily and markedly stand out from their competition by creating and distributing multimedia client alerts. For law firms, it’s time to give the good old trusty client alert an upgrade....more
If your firm has blogs separate from your main firm domain, there are some considerations to keep top of mind. Read on to learn more about how (and why) to migrate your off-site blog to your firm’s website....more
Bill Turner, chief strategy officer, and Drew Hawkins, director of digital marketing, oversee marketing and communications efforts for the U.S. arm of the global law firm Womble Bond Dickinson (U.S.) LLP (WBD). Together, they...more
Corporate law firms should begin mapping out their metaverse content marketing plans or risk falling behind their competitors...more
We all know by now that content is king in digital marketing. While content is constantly evolving, from written thought leadership to videos, to audio content, and everything in between, the importance of content isn’t going...more
Just like death and taxes, if you’re a marketer, it’s inevitable that you’ll be asked to edit a Wikipedia page (or worse: create one)....more
Prospective clients’ shortened attention span and changing expectations now demand that lawyers adopt more tech-savvy and consumer-friendly approaches to communication than a bylined article in a scholarly journal....more
(2 min, 41 sec) There are many changes and developments in content, social, and digital media on a regular basis. My goal is to wade through those and quickly bring you those that could be important to you. FYI: LinkedIn...more
Incorporating a live chat service on your firm’s website provides a real-time engagement opportunity for potential clients....more
Provide your audience with multiple ways to consume content while giving yourself more opportunities to reach prospects....more
The first in an ongoing series of posts on martech tools for law firms by Jacqueline Madarang, Associate Director of Marketing Technology, Blank Rome LLP....more
You don’t need a big budget or a big team to have a successful social media strategy at a law firm....more