Industry jargon is your clients' and referral sources' love language
Are you using thought leadership as "after hours" client advocacy?
Litigation Communications Strategies for High-Stakes Cases: On Record PR
Consider angles when mapping out your thought leadership strategy, not just topics
Early Returns Podcast - Oliver Roberts: AI and the Law, and an Education
Here are 4 under-the-radar sources of thought leadership inspiration at conferences
What Law Firm Clients Really Want: Relationships, Reputation, and Responsiveness - On Record PR
The lesson 2,886 newspapers can teach law firms about thought leadership
Redefining Value: What Today’s Legal Buyers Want - On Record PR
There Is No Right Path
You're going to want your thought leadership to pack this 1-2-3 punch if you want it to be read
When DE&I Are Under Attack: On Record PR
When Law Firms Become Political Targets: On Record PR
This is what makes timely thought leadership so magical
Hsu Untied interview with Sid Fohrman, Partner at Paul Hastings
This is the smartest $250 you’ll ever invest in your marketing
Terra Davis of Knobbe Martens on Fostering Psychological Safety, Inclusion and Belonging - CMO Series REPRESENTS Podcast
The Weight of Your Word: The High Stakes of Public Statements - On Record PR
Joe Palermo and Greg Fleischmann on The Evolving Role of Marketing: What CMOs Need to Know in 2025 - Passle's CMO Series Podcast EP168
All Modesty Aside for Just a Moment
Recently, I was invited to a “fireside chat” with Matt Dixon by the executive intelligence firm Equilar....more
Having a plentiful number of clients in a law firm is vital. To attract new clients, law firms must have a successful marketing plan. It is also crucial to make as many clients as possible happy to ensure they refer others to...more
Let’s face it: in today’s market, being an excellent lawyer isn’t enough. Your clients aren’t just seeking legal acumen – they’re craving an experience that makes them feel understood, valued, and supported throughout their...more
TransPerfect Legal's Antitrust Practice Group hosted its fifth annual Antitrust Clearance and Merger Enforcement Conference in 2024. The panel featured key insights from Katherine Reilly, Senior Lead Counsel at Vistra Corp.;...more
In today’s competitive legal market, simply knowing people isn’t enough. I often hear from clients, “She’ll definitely call me if she ever has a legal need” or “I play golf with him every week; he’ll certainly call me if he...more
Organisation for lawyers can be tough. Still—no matter how competent you are—a cluttered, disorganised space can negatively affect how you practice law. Whether you’ve lost your desk under a chaotic pile of papers, you’re...more
Brevity in communications is a fundamental skill that enhances clarity and impact. It is expressing ideas concisely without sacrificing meaning or depth. By using precise language and avoiding unnecessary words, brevity...more
Receiving acknowledgement for a job well done, or for helping another business colleague or contact, or for ongoing work received from a client, is rewarding for the recipient. The inherent message is “you matter.”...more
We recently held the ILN’s Annual Conference in Rio de Janeiro, and as part of the business sessions, our host firm, KLA Advogados, invited one of their clients to speak about “Client Centricity in Practice.” It was an...more
“Commitment to help.” This is, according to BTI Consulting CEO Michael Rynowecer, one of the top attributes that buyers demand from their law firms. That’s old news; here’s the new news: More and more, law firms have awakened...more
A number of scholars have studied relationship development and the science/psychology around building relationships. Whether the perspective is from a psychology viewpoint using tools like Myers Briggs and others or from a...more
At the end of last year, several Troutman Pepper attorneys asked my Client Care team to report on trends we saw in the last 12 months and our advice for 2022....more
This month, Troutman Pepper held its first associates retreat. The event included plenty of time for associates to build relationships in person after two years of remote working, as well as substantive programming to help...more
Take a quick look in my garage and you will see boxes filled with tools. At first glance, many of them appear to be doubles of the same tool. You may ask, ‘why so many of the same tools?’ I would answer, ‘take a closer...more
Regardless of communication barriers that various client circumstances may present, lawyers owe their clients the duties of competent representation and effective communication...more
A legal client's experience is defined by conversations between individuals, one-to one-emails and all the small micro-interactions that happen every day between that client and their law firm. This creates an unenviable...more
Delivering outstanding advice to your client or customer is what you should strive for. My firm has defined its culture and “Deliver Outstanding Legal Advice” is fundamental #1 of the JW Way. Without this, nothing else we do...more
Since the COVID-19 pandemic began approximately a year ago, millions of lawyers across the United States very quickly went from working in an office to working elsewhere. Home, a home office, a spare bedroom, their dining...more
Adolescence is hard. Many teens struggle with leading with their ego. Rather than being open to learning, they respond with “I know”. They argue points and are not always open to opposing views. Teens typically enter a room...more
Studies in the legal market consistently show that most client team “programs” are not doing well and that many firms do not even have a focus on key clients. Here are some quick bullet points to… Originally published...more
Carl Grassi is a partner with and former chairman of McDonald Hopkins, a top-notch law firm with strategic offices throughout the US and a member of the International Lawyers Network. In this episode, Lindsay and Carl dig...more
Andreas Kaeser is a partner with one of the International Lawyers Network's founding firms, wehinger kaelin ferrari ag, in Zurich, Switzerland. In this episode, Lindsay and Andreas talk about what it's like to be one of the...more
As we edge towards the end of the third quarter of 2020 and a great deal of uncertainty still remains, the one conversation I’m having over and over again with lawyers is around how to keep current clients happy and bring in...more
Despite social distancing, working remotely, and the reeling economic environment, law firms must continue to provide exceptional service to their clients. Even as the pandemic rages on, the pressure that clients feel...more
Bruce Feuchter is a partner with Stradling Yocca Carlson & Rauth, a Southern California law firm and member of the International Lawyers Network. In this episode, Lindsay and Bruce chat about the challenges of business...more