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Nancy Myrland - Myrland Marketing & Social...

#LMA25 Keynote Recap: Obama Speechwriters Deliver Lessons On Leadership, Authenticity, and Values

Former Obama speechwriters Cody Keenan and Terry Szuplat opened the 2025 Legal Marketing Association (LMA) Annual Conference (#LMA25) with a keynote that brought this attendee to her feet once or twice. Moderated masterfully...more

JD Supra Perspectives

How to Help Your Attorneys to Produce Successful Thought Leadership – An Office Hours Recap

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Paul Ryplewski shares a recap of a recent client webinar with Katie Hollar Barnard, Managing Partner and CEO, Firesign | Enlightened Legal Marketing, and Lauren Michaud Knotts, Senior Communications & PR Manager, McGlinchey...more

JD Supra Perspectives

2025 Legal Marketing Trends, Opportunities, and Challenges: LMA Bay Area LSC Panel Recap

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Curious to know what's on the minds of legal marketing leaders as we head into 2025? Consider these key takeaways from the Bay Area Legal Marketing Association panel discussion "2025 Legal Marketing Trends, Opportunities,...more

JD Supra Perspectives

Why Marketing & Business Development Shouldn’t Be Scary for Lawyers This Halloween

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By tackling one “scare” at a time, you can build confidence, control, and comfort in growing your practice....more

Stefanie Marrone Consulting

How Marketing to Other Lawyers Can Grow Your Legal Practice

It’s easy to get caught up in client work and forget about one of the most powerful growth tools right in front of you—other lawyers. Stefanie Marrone explains what to do....more

JD Supra Perspectives

5 Ways Small and Midsize Law Firms Can Win More Pitches (and Improve Realization Rates)

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Mike Mellor: Smaller law firms can significantly increase their chances of competing with large “Goliaths” by bringing an industry focus, maximizing their digital footprint, building processes and systems around the...more

The Market Leaders Podcast

Market Leaders Podcast Episode 93: “Building High-Performance Teams: Strategies for Success” with guest Courtney Beauzile

In this episode of the Market Leader’s Podcast, host David Ackert engages in an insightful conversation with Courtney Beauzile, the head of Marketing, Business Development, and Communications at Robins Kaplan. Courtney shares...more

JD Supra Perspectives

The Write Stuff: How to be a Successful Thought Leader, with Attorney Mike Volkov

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Paul Ryplewski shares a recap and key takeaways from a recent conversation with compliance attorney Mike Volkov focused on how thought leadership supports his firm's business growth and establishes him as an expert in his...more

EDRM - Electronic Discovery Reference Model

Illumination Zone: Episode 160 | Adrian Lurssen sits down with Kaylee & Mary

Adrian Lurssen, the Co-Founder and VP of Strategic Development at JD Supra, one of EDRM's most trusted and valued partners, returns to sit down with Kaylee & Mary to talk about the 2024 JD Supra Readers' Choice Awards and...more

JD Supra Perspectives

Having More Power in the Business Development Process – The Thought Leadership Project

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Jay Harrington and Tom Nixon break down the (polite) battle for control in the business development process. As a lawyer, you have more power and leverage the more unique and differentiated you are from the competition. This...more

Passle

Allan Schoenberg of Vinson & Elkins on Culture, Connection and the Evolving Role of Legal Comms - Passle's CMO Series Podcast...

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The role of Communications is the linchpin of effectively managing a law firm’s brand and reputation, not to mention being a key player in the development and success of a firm’s culture. Today, Will Eke is lucky to welcome...more

Stefanie Marrone Consulting

The Legal Marketer’s Guide to Effectively Using LinkedIn to Support Their Law Firms and Lawyers

With its many functionalities, LinkedIn is an invaluable asset for law firms and the legal marketers who work at these firms, enabling them to showcase their firm’s expertise, build relationships and gain insights into...more

JD Supra Perspectives

Scott Love on How to Become a Rainmaker – The Thought Leadership Project

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Legal recruiter, podcast host, and author Scott Love breaks down what it takes to become a rainmaker with Jay Harrington and Tom Nixon on the Thought Leadership Project. Scott shares the many lessons he’s learned while...more

Stefanie Marrone Consulting

Mastering the Art of the Follow-Up: Essential Tips for Lawyers to Follow After a Pitch

Stefanie Marrone outlines how to craft an effective follow-up that resonates with potential clients, post pitch....more

JD Supra Perspectives

How to Make Time for Business Development (and How to Use it Wisely) – The Thought Leadership Project

JD Supra Perspectives on

Jay Harrington and Tom Nixon take a deep dive into productivity for business development. They address two obstacles that often come up in Jay’s coaching sessions, which are "I don’t have the time” and “Even if I did I...more

The Market Leaders Podcast

Market Leaders Podcast Episode 86: “Exploring Business Development Synergies Across Industries” with Diane Paoletta

In this episode of the Market Leaders Podcast, David Ackert welcomes special guest Diane Paoletta, Director of Marketing at Phillips Nizer. Diane has had a dynamic career, spearheading marketing and business development...more

Stefanie Marrone Consulting

How to Enhance Client Engagement and Maximize ROI of Sponsorships and Events: A Strategic Blueprint for Law and Professional...

In crafting a future-proof client engagement strategy, law firms and professional service firms must view each event and sponsorship through the lens of revenue generation, relationship building and reputation enhancement....more

The Market Leaders Podcast

Market Leader’s Podcast Episode 85: “Show Me You Know Me: How to Win Business through Human Connections in the Age of AI” with...

In this episode of the Market Leader’s Podcast, David Ackert welcomes Samantha McKenna, founder of #samsales, for an insightful conversation centered around creating, leveraging, and maintaining relationships in a...more

Passle

Andrew Laver of Porzio, Bromberg & Newman on Integrating a Culture of BD in a Super Regional Firm - Passle's CMO Series Podcast

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Business development has become a central role for ambitious law firms, regardless of their size. Today on the CMO Series Podcast, Ed Lovatt is lucky to chat with Andrew Laver, Chief Marketing and Business Development Officer...more

JD Supra Perspectives

What Can We Learn From Content That Drives Business? An 'Office Hours' Recap

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Can we learn any best content marketing practices by looking at examples of thought leadership that actually drive business development opportunities?...more

JD Supra Perspectives

Omaha: The Xs and Os of Business Development

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It’s game time. Rebecca Hnatowski recommends a few plays to add to your marketing & BD playbook this season....more

Stefanie Marrone Consulting

How to Turn Your LinkedIn Followers Into Actual Business

Stefanie Marrone shares strategies to transition your online engagements into tangible business opportunities....more

Stefanie Marrone Consulting

Beyond Senior Attorneys: Making Business Development a Firm-Wide Effort

While many believe that business development is primarily a responsibility of partners or senior attorneys, it’s essential to recognize that a team-oriented approach often yields the best results. Stefanie Marrone explains....more

Stefanie Marrone Consulting

What Clients Really Want From Their Outside Counsel

Law firms need to prioritize a client-first approach in every interaction – from the initial greeting at the reception desk to the meticulousness of monthly billing and every email sent. Every single touchpoint matters and...more

Stefanie Marrone Consulting

14 Ways Lawyers Can Create a Stronger Referral Network

From Stefanie Marrone, effective strategies that lawyers can employ to build a strong referral network....more

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