When Law Firms Become Political Targets: On Record PR
The Weight of Your Word: The High Stakes of Public Statements - On Record PR
Consumer Finance Monitor Podcast Episode: Regulating Bank Reputation Risk
Work This Way: A Labor & Employment Law Podcast - Episode 36: Crisis Communications for Employers with Heather Matthews of NP Strategy
Marketing Minute Video with NP Strategy: Navigating a Crisis Like a Pro
Meeting the Needs of General Counsel: Beyond the Basics of Legal Advice - On Record PR
Marketing Minute Video with NP Strategy: Incorporating Political Intelligence into Your PR Strategy
Studying the Global Legal Market to Keep Businesses Ahead of the Curve: On Record PR
Collaborating with Clients to Deliver Exceptional Service: On Record PR
The Briefing: Defamation by Docudrama – Inventing Anna ARCHIVE (Podcast)
The Briefing: Defamation by Docudrama – Inventing Anna ARCHIVE
“They Said What?! I’ll Sue!” – Litigating Defamatory Claims – Speaking of Litigation Video Podcast
The Briefing: Truth Maybe Crazy, But Truth Just Got Kanye West Out of a Defamation Case
(Podcast) The Briefing: Truth Maybe Crazy, But Truth Just Got Kanye West Out of a Defamation Case
The Impact of Media and Technology on the Litigation Landscape: On Record PR
Ad Law Tool Kit Show – Episode 3 – Negative Option and Continuity Marketing
Navigating the Storm: Crisis Management in the Workplace — Hiring to Firing Podcast
Taking the Pulse, A Health Care and Life Sciences Video Podcast | Episode 155: Amanda Loveday and Jesica Mackey, NP Strategy
The Presumption of Innocence Podcast: Episode 26 - Crisis Communication: Managing Perception & Mitigating Reputational Damage
Is Quiet Quitting the New Workplace Phenomenon?
Like any other business, law firms need to combine multiple strategies to show potential clients how they stand out from their competition. In addition to creating a strong website with high-quality client-centric content and...more
For many attorneys, marketing carries an unshakable association with desperation. “Good lawyers don’t need to advertise,” goes the thinking. “The work speaks for itself.”...more
2024, another year in the books. As is the annual tradition, we’ve taken some time to reflect on prominent media trends impacting our professional services clients and offer some insights on what that may mean for the future....more
If you plan to bolster your lawyer ranks with lateral associates in 2025, there are two critical steps for ensuring success. Law firms must understand the risks inherent in lateral associate hiring, then create a due...more
Nearly 20 percent of lateral partner candidates neglect to provide a comprehensive list of their clients to their prospective firms, according to Decipher Investigative Intelligence research. This means that law firms that...more
In all our work with clients, my evaluation and expectations around compliance readiness come down to one point: Governance. This can mean a variety of things when it comes to a compliance program, but overall, we boil it...more
In the legal industry, where competition is fierce and trust is paramount, brand awareness is essential. Clients and referral partners often choose firms based on reputation, expertise, and visibility. LinkedIn, as the...more
Thought leadership is more than a marketing and business development tool. It is a secret crisis management weapon hiding in plain sight. There is an interesting connection between thought leadership, crisis management,...more
For many law firms, it’s the thick of rankings season, as the third and fourth quarters bring a bevy of submission deadlines, from IP Stars to Legal 500 to Chambers USA. We pursue these programs – reputable recognitions...more
In today’s digital age, social media has become an integral part of business marketing, customer service, and reputation management strategies. Establishing an authentic online presence is crucial, and one way to enhance...more
Maintaining the online presence of your business has multiple facets – from routine posting on social media, updating business hours, and keeping up with website maintenance. The online reputation of your business is what can...more
Hi podcast listeners. It’s Robyn Addis, Chief Operating Officer and Chief Marketing and Business Development Officer at LISI, here for this week’s episode of LISI’s All The Things Podcast, One More Thing. This week I’m joined...more
Managing the firm’s reputation is perhaps one of the most critical roles a legal marketing function can play. Actively managing how the firm is perceived, by both internal and external stakeholders, is key to its success. ...more
“Why should I choose you over someone else?” If you haven’t already, one of these days, you might find yourself in the position of having someone whose business you’re trying to earn look at you and ask you this question....more
Approaching organizational integrity to resolve reputational threats before and after they may occur requires accounting for corporate values, public trust, corporate stakeholders, and reputation while seeking out and...more
JW Way Fundamental #16: Don't Be a Jerk - "Maintain professionalism at all times. Keep emotions under control. Advocating forcefully for the intrests of our clients does not require bullying, condescension, foul language,...more
JW Way Fundamental #15: Treasure, Protect, and Promote our Reputation - "We're all caretakers and beneficiaries of the firm's image and reputation at all times and all situations. Consider how your actions affect our...more
8 Must Have Legal Apps for Lawyers: There’s an app for that! Find out which apps you should download today....more