Advertising Law -- August 2, 2012

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In This Issue:

*9th Circuit Rejects $10.6M Settlement in Kellogg False Claim Suit

*Court Tosses LinkedIn Suit – Again

*Actions Can Imply Consent in Publicity Rights Suits, Court Says Consumer Awareness of Behavioral Advertising Rises – But So Does Concern

*IAB Plans to Self-Regulate Mobile Platform

Excerpt from 9th Circuit Rejects $10.6M Settlement in Kellogg False Claim Suit

The 9th Circuit recently set aside the $10.6 million settlement in a consumer class action in which the plaintiffs alleged that Kellogg made false claims that its Frosted Mini-Wheats cereal could improve children’s cognitive development.

Please see full issue below for more information.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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