Advertising Law -- July 27, 2012

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In This Issue:

Report: Google to Pay $22.5 Million Fine to FTC Over Privacy Violations; “Barefoot” Class Actions Run into Court; $9M Netflix Privacy Settlement Gets Preliminary Approval; NAD Cleans Up Vacuum Claims; and Just Tweet It: Nike Butts Heads With UK Advertising Regulators Over Twitter.

Excerpt from Report: Google to Pay $22.5 Million Fine to FTC Over Privacy Violations

Google will settle charges that it violated the privacy of millions of consumers to the tune of $22.5 million, according to a recent report in The Wall Street Journal.

Last fall, a graduate student revealed that Google, among others, was circumventing Safari’s no-tracking browser settings by using hidden code to install a cookie to track users’ browsing habits. The company acknowledged the practice but said that it was unintentional and that it had removed the cookies. The Federal Trade Commission began an investigation in February.

Please see full issue below for more information.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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