Advertising Law -- May 10, 2012

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In This Issue:

*Class Certified in Abercrombie & Fitch Gift Card Case

*Prize Promotion Business Is No “Prize”

*Reebok Firms Up EasyTone Marketing Claims After FTC Settlement

*Chipotle Substantiates Claims in “Back to the Start” Campaign

*Blockbuster Settles Class Action Alleging Violations of the Video Privacy Protection Act

*Noted and Quoted...Electronic Retailer Calls Upon Linda Goldstein for Insight on FTC’s Recent Enforcement Trends

*Noted and Quoted...DRMA Voice Turns to Ivan Wasserman to Discuss Cosmeceuticals

Excerpt from Class Certified in Abercrombie & Fitch Gift Card Case

On March 7, 2012, the United States District Court for the Northern District of Illinois certified a class action lawsuit against popular clothing retailer, Abercrombie & Fitch, alleging that it engaged in deceptive marketing tactics with respect to a promotional holiday gift card.

Please see full issue below for more information.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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